Arkestro · 7 hours ago
Director, Digital Marketing
Arkestro is a fast-growing tech company focused on predictive procurement using AI and game theory. The Director of Digital Marketing will drive growth and brand visibility by planning and optimizing digital marketing campaigns, managing a team, and ensuring a consistent brand voice across all channels.
AnalyticsPredictive AnalyticsProcurementProductivity ToolsSoftware
Responsibilities
Plan, execute, and optimize digital marketing campaigns across various channels (e.g. social media, email, SEO, paid advertising)
Develop and implement SEO strategies e.g. improving organic search rankings (Google, LinkedIn, Supply Chain / Procurement digital sites)
Manage and update the Arkestro website, including optimizing landing pages and website content for conversions; and, analyzing website traffic and user behavior to identify areas for improvement
Build and refine lead funnels and nurturing workflows in CRM tools e.g. HubSpot, Salesforce
Manage paid advertising campaigns (e.g., Google Ads, LinkedIn ads, 6sense ads)
Track, analyze and report on campaign performance using data to guide experiments and make recommendations for improvement
Manage a team of digital marketing consultants to execute and deliver against our business priorities
Ensure consistent brand voice and design across all channels, maintaining a unified and cohesive identity in all marketing materials and communications
Thrive in a fast-paced environment and be ready to wear multiple hats, stepping in to support high-priority initiatives beyond core responsibilities
Qualification
Required
5+ years experience working in digital marketing, ideally for a SaaS company
Experience with CRM, marketing automation, and analytics platforms (Hubspot is a must)
Experience with Intent Marketing platforms such as Zoominfo, 6Sense, etc
Proven track record of delivering projects on time for executive-level teams
Ability to work in a fast-paced environment within a growth stage company and passion to work with disruptive technology
Ability to prioritize, multi-task and manage time efficiently
Exhibit a keen eye for detail in designing documents, website layouts, ads, and social media cards, ensuring visually appealing and on-brand assets
Benefits
Competitive salary and startup equity
Medical, Dental, Vision insurance premiums covered up to 100% (employee only)
401K discretionary matching
Unlimited PTO
A remote-first team with regular opportunities to get together in person for team building, design sprints, and customer visits
Annual budget of $1,000 for learning and professional development
Diverse, inclusive, highly collaborative, and vibrant culture
Company
Arkestro
Arkestro is a predictive procurement platform that utilizes AI, behavioral science, and machine learning to enhance procurement processes.
Funding
Current Stage
Growth StageTotal Funding
$63.95MKey Investors
Tech Wildcatters
2025-05-14Series B· $36M
2022-06-14Series A· $26M
2019-05-02Convertible Note
Recent News
Right Side Capital Management
2026-01-05
MarketScreener
2025-12-19
Company data provided by crunchbase