Hilton Motif Seattle · 7 hours ago
Complex Marketing Manager - Hilton Motif Seattle and Embassy Suites Seattle Downtown Pioneer Square
Seattle, WA
Full-time
Onsite
Mid Level
$87K/yr - $96K/yrHilton Motif Seattle is a stylish boutique hotel located in downtown Seattle, known for its award-winning culture and commitment to employee well-being. The Complex Marketing Manager will oversee all marketing planning and execution strategies for the hotel, focusing on brand development, marketing budgets, and various media channels to increase revenue and awareness.
Hospitality
Responsibilities
Develops strategic marketing plans and establish annual marketing budgets along with GM, DOSM, and DORM. Marketing plans should be annual, monthly and by segment of deployment inclusive of cost, deployment strategies (print, digital, and/or social media) through the review of competitive data, demand analysis and market mix management
Creates, manages and implements media/marketing plans and programs, both short and long term, to increase revenues, awareness, and expansion of property products and/or services. Works with on-property and regional revenue management to develop offers or leverage off-the-shelf offers, based on hotel-level needs
Manages strategic direction on all marketing related areas including but not limited to: social media, Websites, Digital & Print Advertising, Email & Collateral
Identifies outside agencies and responsible for development of agenda strategy and Work/Liaison with internal corporate partners related to internal corporate partners, including but not limited to Brand, Destination, and ECG
Oversees the strategy, budget, and development of visual assets and arranges photo & video shoots as needed/ appropriate. Oversees the development and content strategy of hotel level websites
Identifies partnership/sponsorship opportunities for joint outreach
Coordinates influencer strategy with public relations team to leverage social media opportunities. Conducts paid marketing surveys on current and new service levels and product concepts
On-Property Experiences: Works alongside operations to develop curated on-property experiences and activations
B2B Sales & Catering Marketing Support: Collaborates with sales leaders to provide marketing support to all sales-impacted market segments, including but not limited to, BT (Business Transient) accounts, GDS, B2B Groups, and Luxury
Content & Asset Strategy: Manages execution of the of marketing-specific assets and content, including but not limited to: Website Content, 3rd Party Site Content, Social Media Content, Digital & Traditional Advertising
Qualification
Required
College degree in Marketing or Hotel Management preferred
Experience of working in a similar marketing position, preferably in the hospitality sector
Proven knowledge of creating, leading and managing fundamental and complex projects to tight deadlines
Experience of developing, creating and managing marketing campaigns with associated costs and working to budget restraints
Complete understanding of key functions relating to marketing strategies and initiatives whilst managing multiple work streams
Experience in developing and implementing effective and realistic marketing plans and strategies, including budget evaluation, management and reporting
Demonstrated ability to interact effectively with various levels of management
Outstanding communication skills in all areas of writing, listening and speaking English
Communicate key information effectively to all levels of management using a variety of communication tools
Proficiency in Microsoft Office applications, budget management, project and time management
Able to think analytically, critically and strategically when faced with unique opportunities, challenges, prioritizing and identifying productive solutions
Ability to influence others in key situations whilst maintaining positive relationships
Demonstrate excellent interpersonal skills to include strong leadership, cultural sensitivity
Execute calculated risks and pre-determine successful outcome
Ability to relate to the marketing world and adapt to changing priorities quickly and with ease
Offers excellent judgement, time management and decision-making skills
Professional approach, clean and well-groomed at all times
Friendly demeanor, positive and enthusiastic with a motivational attitude
Excellent problem solving and decision-making skills, can work autonomously whilst keeping all parties informed
Honesty, integrity and a passion for hard work
Creatively minded and has a thirst to work in marketing for the hospitality industry
Demonstrated self-starter with excellent attention to detail
Resourcefulness, customer focused and results oriented
Enjoys working collaboratively, key team player with a 'can do' attitude and thrives on a challenge
Good understanding of Hilton, its core values and management structure a plus
Benefits
Medical Insurance Coverage – for you and your family.
Vision, dental, life and disability insurance
Mental Health Resources
Best-in-Class Paid Time Off (PTO) – you will accrue 18 days/144 hours in the first year
Supportive parental leave program that runs concurrently with Washington State’s Paid Family and Medical Leave program. Our team members receive benefits up to Washington State’s maximum threshold per week. Hilton will then “top this up” to the weekly ABBR (Annual Benefit Base Rate).
Go Hilton travel discount program: 110 nights of discounted travel per calendar year
Matching 401(k)
Debt-free education: Access to a wide variety of educational credentials (ex. college degrees, high school completion, English-language learning, digital literacy, professional certificates and more)
Career growth and development
Team Member Resource Groups
Recognition and rewards programs
Access to your pay when you need it through DailyPay
Employee stock purchase program (ESPP) - purchase Hilton shares at 15% discount
Complimentary meals in the cafeteria while on shift
Company
Hilton Motif Seattle
Welcome to Hilton Motif Seattle! We offer a luxurious and vibrant hospitality experience in the heart of Seattle.
501-1000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase