Launch Potato · 4 hours ago
Lead Data Analyst, Marketing
United States
Full-time
Remote
Mid, Senior Level
$120K/yr - $150K/yr
5+ years expLaunch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through various brands. They are seeking a Lead Data Analyst to deliver actionable business intelligence and strategic insights that drive revenue and margin growth across their digital properties.
Marketing & Advertising
Responsibilities
Deliver actionable business intelligence and strategic insights that drive revenue and margin growth across Launch Potato’s digital properties
Clean, standardize, and document stakeholder-facing dashboards in Looker with aligned definitions and metrics within the first 60 days
Identify and resolve at least five inconsistencies or discrepancies in reporting logic within the first 90 days
Partner with FP&A and product teams to ensure 100% alignment between financial and operational data by the end of the second quarter
Deliver ad hoc strategic analyses with clear financial or strategic recommendations, averaging one per month
Lead and document improvements to at least two core Looker Explores or dashboard structures to enable scalable self-service by end of H1
Qualification
Required
Experience BI, analytics, or marketing/data science roles with digital marketing exposure
Experience in digital media or performance marketing industries
Advanced SQL and Looker proficiency
Strong business acumen and cross-functional communication skills
Minimum of 5 years in business intelligence or analytics in digital media or performance marketing
Benefits
Profit-sharing bonus
Competitive benefits
Company
Launch Potato
As The Discovery and Conversion Company, we connect advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Ryan Van Horn
CTO / Founder
Apurva Shah
Chief Financial Officer
Company data provided by crunchbase