Palmetto · 7 hours ago
Vice President, Channel & Product Commercialization, Palmetto Home
United States
Full-time
Remote
Director/Executive
10+ years expPalmetto is a leading clean tech company on a mission to accelerate the transition to a clean energy future. The Vice President, Product Commercialization is responsible for operationalizing new channels and strategic partnerships into scalable, profitable growth, ensuring that channel strategies and partnerships are executed end-to-end.
Clean EnergyCleanTechConsumer SoftwareEnergySoftware
Responsibilities
Define and operationalize Palmetto’s long-term channel distribution strategy across all channels (e.g. direct, partner-led, hybrid, and emerging channels), to drive sustainable revenue growth and customer acquisition across priority verticals, grounded in clear customer problems, value propositions, and commercial priorities
Assess channels through the lens of time horizon, scalability, capital efficiency, and long-term independence, clearly distinguishing between near-term revenue opportunities and long-term distribution platforms
Identify, structure, and negotiate high-impact strategic partnerships where appropriate, aligned with the product roadmap and long-term growth objectives, pressure-testing decisions using market signals, customer feedback, and real-world economics
Act as the internal quarterback for complex partnerships and launches, ensuring accountability, momentum, and clarity across stakeholders from concept through scale
Serve as an executive-level market expert, translating industry trends, competitive dynamics, and channel performance signals into clear commercialization priorities and product opportunities
Serve as the embedded commercial counterpart to General Managers, working to scale residential energy products across markets, channels, and customer segments
Bring customer language, buying dynamics, and sales insight directly into GM planning, pricing decisions, and go-to-market execution
Ensure product-market fit and commercial traction are pursued together, not sequentially, aligning GM priorities with portfolio-level commercialization strategy
Partner with General Managers to shape the product-channel mix, informing optimal packaging, positioning, pricing, and launch strategies by product and channel type, with scale, repeatability, and long-term leverage in mind
Design and evolve channel onboarding, enablement, and operating models that promote self-sufficiency, standardization, and reduced dependency over time
Enable channel-led demand generation by developing co-marketing frameworks and sales enablement efforts that drive qualified leads and improve conversion, communicating clearly about product value, ROI, and outcomes
Partner with General Managers to drive P&L performance across all distribution channels; establish performance metrics and analytics frameworks to optimize Customer Acquisition Costs (CAC) and channel ROI, using performance and economics as core inputs into ongoing commercialization and investment decisions
Lead cross-functional collaboration with Sales, Marketing, Product, Finance and Operations to ensure channel requirements and long term scalability considerations are integrated into product development and service delivery
Drive operational excellence across end to end channel experience by proactively identifying gaps, aligning teams, and ensuring disciplined execution from strategy through launch and scale knowing when to standardize, refine, or shut down low-signal motions
Qualification
Required
10+ years of progressive experience leading Channel Strategy, Commercialization, or Go-to-Market leadership within growth-stage or scaled organizations
Proven track record of delivering against aggressive growth targets while effectively managing and reducing Customer Acquisition Costs (CAC)
Demonstrated success designing and scaling channel distribution models, including but not limited to partnerships, with an emphasis on repeatability, independence, and long-term economics
Experience building and operating product-channel matrices and launching co-marketing and go-to-market strategies that resulted in measurable lead generation, conversion improvement, and revenue uplift
Ability to design performance frameworks and leverage data-driven insights to optimize channel effectiveness, unit economics, and partner ROI
Exceptional ability to collaborate with and influence stakeholders across Product, Engineering, Sales, Legal teams to drive aligned execution
Highly developed negotiation and executive communication skills, with the ability to articulate complex value propositions to C-suite leaders at external partner organizations and internal executives
A strong market-expert mindset, with the ability to pivot strategies in response to emerging trends, competitive shifts, and evolving product roadmaps
Bachelor's degree in Business, Marketing, or a related field; MBA or advanced degree preferred
Familiarity with CRM tools (e.g., Salesforce), channel management or Partner Relationship Management (PRM) platforms, and data visualization tools
Preferred
MBA or advanced degree preferred
Benefits
Unlimited PTO
Medical, dental, and vision coverage
Paid parental leave
Retirement plans
Company
Palmetto
Palmetto accelerates the clean energy transition with software and financial services that make home electrification easy.
201-500 employees
H1B Sponsorship
Palmetto has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (4)
2024 (1)
2023 (3)
2022 (5)
2021 (2)
2020 (1)
Funding
Current Stage
Growth StageTotal Funding
$2.25BKey Investors
TPG Rise Climate FundSocial CapitalJP Morgan
2025-10-06Debt Financing· $420M
2025-01-17Debt Financing· $1.2B
2023-03-06Private Equity· $150M
Leadership Team
Shane Battier
Chief Culture Advisor
Recent News
altenergymag.com
2026-01-16
Company data provided by crunchbase