Shorthand · 6 hours ago
Senior Content Marketing Manager
United States
Full-time
Remote
Senior Level
6+ years expShorthand is a growing, investor-backed company that empowers creative teams to produce and publish beautiful, transformative content. They are seeking a Senior Content Marketing Manager to plan, create, and scale content that communicates Shorthand’s value and drives meaningful demand, working closely with various teams to ensure content aligns with the company’s goals.
Brand MarketingDigital MarketingDigital MediaInternetJournalismNewsPublishingSaaSSoftware
Responsibilities
Own Shorthand’s content strategy, ensuring it supports brand, demand generation, and revenue goals across the funnel
Partner with Product Marketing, Sales, and Customer Success to translate positioning, use cases, and proof points into compelling content
Develop a deep understanding of our buyers, users, and market, and reflect that insight in content themes, narratives, and formats
Plan and produce high-quality content including reports, landing pages, email campaigns, ad copy, product videos, and sales-supporting assets
Collaborate with designers to ensure content is visually engaging and aligned with Shorthand’s brand and storytelling standards
Support product and feature launches with strong narrative-driven content that explains value and drives adoption
Own Shorthand’s AEO, GEO, and SEO strategy, ensuring our content is discoverable, authoritative, and well-represented across search engines, AI-driven answers, and emerging discovery channels
Drive off-site content and authority building through brand mentions, backlinks, partner content, and strategic collaborations, working closely with partners, PR, and industry publications to expand Shorthand’s reach and credibility
Ensure content is consistent, accurate, and aligned across website copy, lifecycle communications, and campaign assets
Measure and report on content performance and use insights to continuously improve impact and effectiveness
Qualification
Required
A bachelor's degree in marketing, journalism, communications, or a related field, or equivalent industry experience
Significant experience (ideally 6+ years) in content marketing, editorial, or a closely related role, preferably in B2B SaaS, media, or technology
A strong portfolio of content across formats (for example articles, case studies, reports, landing pages, or campaign content). Applicants should include links or examples of relevant work as part of their application
Strong ambition to experiment, move quickly and drive measurable results, with proven experience using data, taste and judgement to shape content strategy and prioritisation
Hands-on experience optimising content for conversion and discoverability, with a clear understanding of how content supports pipeline and revenue outcomes
Proven ability to create content that balances editorial quality with commercial impact
Excellent written, editorial, and storytelling skills, with the ability to make complex topics clear and engaging for specific audiences
Experience collaborating cross-functionally with Product Marketing, Sales, Design, and other stakeholders
Strong organisational skills and the ability to manage multiple content streams while maintaining high standards
A passion for visual storytelling and publishing high-quality, high-performing content on the web
Benefits
Fully remote working
Flexible hours
An allowance for a co-working space if you prefer
The freedom to grow the role
The chance to shape how our product is perceived, positioned, and sold
An allowance for setting up your home office
A laptop, and any peripherals you need to do your job
An Employee Option Plan for all team members
A Health and Wellness fund to support your healthy lifestyle
Access to coaching and counselling services
Paid parental leave if you are growing your tribe
Company
Shorthand
Shorthand is the platform that combines human craft with design intelligence to help brands and newsrooms publish beautiful stories.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$7.62MKey Investors
Fortitude Investment Partners
2021-04-10Private Equity· $7.62M
Leadership Team
Ricky Robinson
CEO & Rogue Prime
Karen Robinson
VP of Growth and Marketing
Recent News
2023-06-30
Company data provided by crunchbase