Avenue Z · 5 hours ago
Assistant Director, Paid Search
Miami, FL
Full-time
Hybrid
Lead/Staff, Director/Executive
$100K/yr - $125K/yr
5+ years expAvenue Z, Inc. is a dynamic media and technology company with a powerful influence across all channels. The Assistant Director, Paid Search is responsible for overseeing the strategy, execution, and performance of paid search campaigns, managing a team of marketers, and ensuring best-in-class service for clients.
Artificial Intelligence (AI)BlockchainConsumer GoodsCryptocurrencyMedia and EntertainmentReal EstateSpace TravelVenture Capital
Responsibilities
Lead the development and execution of paid search strategies for key accounts, ensuring alignment with client business objectives and Avenue Z’s performance standards
Oversee campaign planning, budget allocation, and performance optimization across Google Ads, Bing Ads, and other relevant platforms
Stay ahead of industry trends, platform updates, and emerging technologies to inform strategy and drive innovation
Serve as a senior point of contact for high-value clients, providing strategic counsel and ensuring client satisfaction
Lead client presentations, QBRs, and performance reviews, translating complex data into actionable insights
Collaborate with account management, analytics, and creative teams to deliver integrated marketing solutions
Implement and refine internal processes for campaign management, reporting, and quality assurance
Oversee the integration of technical tools (e.g., Google Analytics, Tag Manager, Hubspot, Shopify) to support campaign success
Ensure compliance with Avenue Z’s standards for data integrity, reporting accuracy, and campaign documentation
Set and monitor KPIs for the paid search team and client accounts, driving accountability for results
Conduct regular audits of campaign performance, identifying opportunities for scaling and efficiency
Lead the development of case studies and internal knowledge sharing
Qualification
Required
Bachelor's degree in marketing, business, communications, or a related field
5+ years of experience in paid search, with at least 2 years in a team leadership or management role
Proven track record of managing large-scale, multi-channel paid search campaigns for e-commerce and B2B clients
Deep expertise in Google Ads, Bing Ads, Google Analytics, Tag Manager, and related tools
Strong analytical, strategic thinking, and problem-solving skills
Excellent communication and client-facing abilities
Demonstrated ability to lead, mentor, and inspire a team
Effective project management and organizational skills
Preferred
Experience with technical integrations (e.g., Hubspot, Shopify) is a plus
Benefits
Medical, Vision and Dental Plan
401(k) Plan + 4% Employer Match
Unlimited PTO
Flexible Working Hours
Hybrid & Collaborative Environment
Company-Wide & Team Events
Company
Avenue Z
Avenue Z is the leading marketing and communications agency pioneering AI optimization driving influence across all channels.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Jeffrey Herzog
Founder & CEO
Jonathan Snow
Co-Founder, Chief Innovation Officer & Managing Director, Miami
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