TickPick · 6 days ago
Senior Engineer - Ads Optimization
New York, New York, United States
Full-time
Hybrid
Mid, Senior Level
$135K/yr - $160K/yr
4+ years expTickPick is a technology company reshaping the ticket marketplace with a simple promise: no hidden fees. They are seeking a Senior Engineer to join their Data Team to improve paid search performance through better data tracking and analytics.
ConcertsE-CommerceSportsTicketing
Responsibilities
Build and own data products that support paid search and performance marketing decision-making by translating internal transaction and catalog context into scalable reporting and operational tooling
Develop maintainable enrichment pipelines that incorporate key catalog attributes and business context needed for consistent measurement, reporting, and operational workflows
Partner with Growth to define and operationalize intent and catalog groupings that improve account organization and reduce irrelevant coverage, including tooling to monitor query coverage, relevance, and drift over time
Create repeatable analytics that help Growth allocate spend toward the highest-opportunity areas, including frameworks for evaluating performance by intent/campaign grouping, lag/cohort behavior, and customer segmentation
Engineer production-grade pipelines that connect marketing platform data with internal outcomes, enabling consistent conversion reporting, enrichment, backfills, and monitoring across web and app where applicable
Collaborate closely with Engineering to implement instrumentation and data contracts that keep marketing measurement stable, auditable, and reliable as products and tracking evolve
Drive cross-functional execution: write specs, define success metrics, break work into tickets, and deliver improvements that materially change how campaigns are managed and optimized
Qualification
Required
4–8+ years in a technical role (data engineering, analytics engineering, applied data science, marketing engineering) delivering production systems that influence business outcomes
Expert SQL and strong Python (or equivalent); experience building operational data products (pipelines, heuristics, monitoring, QA), not just dashboards
Demonstrated experience using internal datasets (catalog/inventory/customer behavior) to support operational decision-making in a growth, marketplace, or e-commerce context
Experience working with performance marketing or acquisition data; understanding how coverage, relevance, and measurement quality affect outcomes
Proven ability to join platform data to internal outcomes (UTMs/click identifiers/user/order IDs), handle edge cases, and maintain data integrity over time
Experience building 'at-scale' grouping/classification logic (rules/taxonomies/heuristics; advanced methods where appropriate) to organize messy high-volume inputs (e.g., queries, catalog entities)
Familiarity with marketing platform tooling and APIs (Google Ads experience a plus)
Ability to work in our NYC hybrid / in-office model
Preferred
Experience at a high-scale marketplace or consumer e-commerce business with large catalogs and complex demand dynamics (tickets, travel, rideshare, food delivery, etc.)
Experience with mobile app measurement and attribution in privacy-constrained environments, including reconciling platform-reported performance with internal transaction data
Experience defining and validating enriched conversion outcomes, customer segmentation, or cohort-based performance frameworks through experiments or structured pilots
Familiarity designing and operating paid search account structures at scale, including managing platform constraints and maintaining relevance
Comfort with experimentation/causal frameworks (incrementality testing, holdouts, geo tests), even if not the primary owner
Benefits
Health Care Plan (Medical, Dental & Vision)
Retirement Plan Contribution (401k, IRA)
Life Insurance (Basic, Voluntary & AD&D)
Paid Time Off (Vacation, Sick & Holidays)
Family Leave (Maternity, Paternity)
Training & Development
$100 Monthly Stipend to Attend Live Events
Employee Outings
Free Lunch & Snacks
Company
TickPick
TickPick is a ticket marketplace to buy, bid on and sell tickets on sports, concerts and other live events.
11-50 employees
H1B Sponsorship
TickPick has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2020 (1)
Funding
Current Stage
Early StageTotal Funding
$290MKey Investors
Brighton Park CapitalGreyLion Capital
2024-08-22Series Unknown· $250M
2019-08-06Private Equity· $40M
2012-05-08Seed
Leadership Team
Brett Goldberg
Co-CEO & Co-Founder
Anthony Moceo
Product Manager
Recent News
2025-09-17
2025-09-14
Company data provided by crunchbase