Inside Lighting · 6 hours ago
National Sales Manager
Glendale, AZ
Full-time
Onsite
Senior Level, Lead/Staff
8+ years expBarron Lighting Group is a leader in manufacturing and marketing its comprehensive line of lighting solutions for commercial and industrial applications. The National Sales Manager will oversee Regional Vice Presidents and work closely with sales representatives, distributors, and contractors to enhance market adoption and deliver measurable results.
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Responsibilities
Directly lead, coach, and develop Regional Vice Presidents and the national outside sales representatives
Establish clear performance expectations, accountability standards, and consistent execution across all regions
Foster a culture of collaboration, customer focus, and results-driven performance
Identify and cultivate top sales talent, supporting succession planning and long-term team growth
Serve as the primary face of Barron Lighting Group with key customers, independent reps, distributors, contractors, and end-users
Drive engagement and influence across all sales channels, ensuring alignment with corporate strategies and product initiatives
Lead high-level customer meetings, industry events, and national account discussions to promote brand credibility, product adoption, and loyalty
Partner with reps and distributors to enhance effectiveness, provide training, and ensure consistent messaging across all touchpoints
Represent Barron Lighting at trade shows, industry events, and national forums to build brand credibility and awareness
Collaborate with the VP of Sales to develop and execute national sales plans that align with company objectives and revenue targets
Drive market penetration, new product launches, and multi-channel initiatives
Monitor market trends, competitive activity, and performance metrics to identify growth opportunities, address performance gaps, and mitigate risk
Support new product launches, pricing strategies, and market penetration initiatives across all channels
Partner with senior leadership to shape pricing strategy, channel development, and go-to-market execution
Share actionable field insights and market intelligence to guide product development, marketing messaging, and operational priorities
Qualification
Required
8+ years of progressive sales leadership experience in lighting, electrical, or related industries
Proven ability to lead multi-region teams and influence independent rep, distributor, and contractor networks
Demonstrated success in achieving growth targets, developing customer relationships, and launching new products
Excellent communication, negotiation, and presentation skills
Strong analytical, organizational, and problem-solving skills
Willingness and ability to travel 75%–80% of the time (more if based outside Arizona)
Bachelor's degree in Business, Marketing, or related field (MBA preferred)
10+ years of experience in product integration and strategy within a lighting company
8+ years of progressive sales leadership experience in lighting, electrical, or related industries
Preferred
MBA preferred
Company
Inside Lighting
Inside Lighting is North America’s most visited media site for lighting industry news and analysis.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase