Senior Manager, Social Media jobs in United States
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Otsuka Pharmaceutical Companies (U.S.) · 1 week ago

Senior Manager, Social Media

Otsuka Pharmaceutical Companies is focused on providing complete nutrition through their products. They are seeking a Senior Manager of Social Media to drive the social strategy for the Nature Made brand, overseeing content creation and managing a small team while ensuring alignment with business goals.

Health CareMedical
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Comp. & Benefits
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Responsibilities

Develop, implement, and lead comprehensive social media strategies to drive brand engagement and achieve business objectives
Plan, manage, and execute social media strategies across all major platforms (Instagram, Facebook, Twitter, TikTok, YouTube Shorts, Pinterest), ensuring timely delivery and high-impact content
Monitor social and competitive trends, analyze campaign performance, and provide actionable recommendations for continuous improvement
Oversee content ideation, creation, editing, and copywriting, ensuring alignment with brand messaging and creative priorities
Lead community management and outreach strategies to foster active consumer conversations, education, and engagement
Directly manage relationships with agencies and vendors to set objectives, scope work, and manage performance in line with brand goals
Coach, mentor, and manage direct reports focused on community management and social media content creation

Qualification

Social media strategyContent creationAnalytics skillsCommunity managementProject managementCoachingPassion for healthCollaboration

Required

8+ years of experience working in social media marketing, including 3+ years as the social media lead for a consumer brand
Demonstrated experience managing both agency partners and internal content creators to generate breakthrough video content
Ability to directly contribute to content when needed including ideation, scripting, filming, editing, and acting/speaking in social media content
Strong quantitative and qualitative analytics skills, experience with social listening platforms and content analysis
Ability to manage projects and teams to deliver against multiple priorities

Preferred

A track record of driving results across social media platforms through expertise in social trends, best practices, and analytics
An ability to drive strategy through to execution – you are equally comfortable setting long-term direction, and participating in ideation, production, and editing
A data-driven approach to decision-making build on a foundation of innovation and experimentation
A personal passion for health and wellness and a desire to connect audiences with wellness information they can trust
A positive attitude, a collaborative approach, and a focus on helping others succeed

Benefits

Annual performance bonus
Medical, dental and vision benefits
401K match
Other wellness benefits

Company

Otsuka Pharmaceutical Companies (U.S.)

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There are two Otsuka pharmaceutical industry companies in the U.S.: Otsuka America Pharmaceutical, Inc.