Steer · 2 hours ago
Performance Marketing Manager
Steer is a company that offers a suite of software tools for automotive repair shops. They are seeking a Performance Marketing Manager to oversee the execution and reporting of inbound programs, driving qualified leads and optimizing marketing efforts.
AutomotivePersonal Finance
Responsibilities
Own the day-to-day execution of multi-channel campaigns across paid, organic, CRM, and content
Build and refine landing pages, forms, CTAs, and nurture flows within HubSpot to maximize conversion
Launch multiple new experiments per sprint, testing offers, messaging, channels, and formats
Help manage the production of practical, 'shop-owner-first' tools, including short videos, case studies, benchmark reports, and educational guides
Work closely with BDRs to assess lead quality, align campaigns to real-world objections, and tighten feedback loops
Maintain visible dashboards (HubSpot) to track leads generated, CPL, conversion rates, and pipeline lift
Qualification
Required
4–8 years of experience in Demand Gen, Growth, or Performance Marketing
Expert-level HubSpot skills: Deep experience managing funnels and automated workflows
B2B SaaS Experience: Proven history of hitting pipeline targets (SMB or Vertical SaaS experience is a major plus)
Channel Expertise: Solid experience in Meta, Google Ads, and CRM marketing
Preferred
Experience in the automotive or service industry
Strong copywriting skills for segmented, high-conversion messaging
Benefits
100% employer-paid medical insurance.
Equity package and 401(k).
Flexible PTO (15-day minimum) and Parental Leave.
Learning stipend and home office equipment budget.