MDCalc · 23 hours ago
Ad Operations Manager
New York, NY
Full-time
Hybrid
Mid Level
3+ years expMDCalc is a leading medical reference tool used by over 65% of physicians worldwide, focused on improving patient outcomes. The Ad Operations Manager will be responsible for executing and delivering healthcare advertising campaigns, ensuring alignment with client KPIs and maintaining campaign performance.
Health CareMedicalWellness
Responsibilities
Own end-to-end campaign execution from Client Success handoff through successful delivery and completion
Build and launch campaigns in the ad server, including targeting, audience segmentation, QA, pacing, optimization, and troubleshooting
Monitor campaign performance and delivery daily, flagging risks early and implementing corrective actions to protect quality and revenue
Partner closely with Client Success on campaign strategy, mid-flight adjustments, and client-facing performance needs to track towards KPIs and prevent under-delivery or overspend
Maintain accurate documentation, reporting notes, and ticketing hygiene to ensure clear operational visibility and accountability
Surface optimization opportunities and delivery insights to support incremental performance improvements and upsell opportunities
Qualification
Required
3+ years experience in Ad Operations, Campaign Operations, or digital campaign execution roles
Experience in healthcare, pharma, or other regulated advertising environments
Familiarity working with HCP targeting, target list matching, and audience models
Strong working knowledge of ad trafficking, targeting strategies, pacing, and campaign QA best practices
Exceptional attention to detail with a strong sense of ownership, accountability, and problem-solving ability
Comfortable operating independently in a fast-paced environment with shifting priorities
Clear communicator with strong cross-functional collaboration skills
Benefits
Medical, Dental, & Vision coverage, with option to extend to your dependents
Company-sponsored short-term insurance
Fully-paid 8 week parental leave, after 6 months of employment
Company-sponsored 401k, after 3 months of employment
Unlimited vacation for salaried roles - we trust you to take the time you need
Tri-annual company offsites to connect, reflect, and plan together (most recently in Asheville and Mexico City)
Work from home monthly stipend
Hybrid work environment with a great team office in Greenwich Village, NYC
A culture of fun and motivated team members who believe in a greater mission here at MDCalc
Company
MDCalc
MDCalc is used by over 2/3 of US physicians, provides free and access to 800+ medical scores, calculations and algorithms.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Swarna Chatterjee, PharmD
Chief Commercial Officer (CCO) Life Sciences
Recent News
Medical Marketing and Media
2024-02-10
Medical Marketing and Media
2023-12-26
Company data provided by crunchbase