Blueprint · 15 hours ago
Digital Growth & Acquisition Marketing Manager
Blueprint is a technology solutions firm based in Bellevue, Washington, focused on solving complex problems for organizations. The Digital Growth & Acquisition Marketing Manager will own the top-of-funnel growth engine, managing multichannel acquisition programs and working cross-functionally to optimize performance and conversion.
ConsultingInformation TechnologySoftware
Responsibilities
Own and manage multichannel paid media programs across search, social, and video platforms, including bid management, audience strategy, creative testing, and pacing
Monitor daily and weekly performance dashboards to identify optimization opportunities and experiment outcomes
Design and execute ongoing experimentation across paid media, landing pages, and web experiences to improve CPC, CPA, CPQL, conversion rates, and qualified traffic
Lead technical SEO initiatives, including indexation health, metadata optimization, structured data, and schema implementation
Drive AEO/GEO (AI discoverability) efforts by publishing structured Q&A content, maintaining intent maps, and optimizing content for generative and AI-driven search experiences
Partner closely with Web Ops on landing-page builds, QA validation, headline and CTA optimization, and A/B testing execution
Maintain clean UTMs, tagging standards, and funnel integrity in collaboration with Marketing Operations
Provide actionable SEO and AEO briefs to Content teams, including schema requirements and intent alignment
Support digital amplification for ABM programs, events, and strategic partnerships
Produce weekly performance summaries and recommendations, along with deeper monthly performance analyses
Qualification
Required
5+ years of hands-on experience managing multichannel paid media programs
5+ years of experience with technical SEO, including indexation, metadata, structured data, and schema markup
5+ years of experience running web conversion optimization programs, including A/B testing and landing-page experimentation
Strong operator mindset with a proven track record of running experiments and iterating quickly based on performance data
Experience managing performance metrics such as CPC, CPA, CPQL, conversion rates, and qualified sessions
Comfort working closely with Marketing Operations on attribution, dashboards, tagging, and reporting
Strong analytical skills with the ability to turn data into clear, actionable recommendations
Excellent collaboration and communication skills across technical and non-technical teams
Preferred
Experience optimizing content and discoverability for AI-driven and generative search experiences (AEO/GEO)
Familiarity with advanced analytics and reporting tools (e.g., enterprise analytics platforms, ad platform reporting)
Experience supporting ABM, event-driven acquisition, or partnership-led growth initiatives
Background working in fast-paced growth or experimentation-heavy marketing environments
Comfort owning weekly executive-ready performance summaries and strategic recommendations
Benefits
Medical, dental, and vision coverage
Flexible Spending Account
401k program
Competitive PTO offerings
Parental Leave
Opportunities for professional growth and development
Company
Blueprint
Blueprint is redefining the data solutions ecosystem.
Funding
Current Stage
Late StageRecent News
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