The Scotts Miracle-Gro Company · 1 day ago
Assistant Manager, Brand
Marysville, OH
Full-time
Onsite
Entry, Mid Level
1+ years expThe Scotts Miracle-Gro Company is a leader in providing innovative solutions for gardeners and growers. The Assistant Brand Manager will support the development and implementation of annual marketing plans for assigned brands, managing various marketing initiatives and ensuring project objectives are met.
ConsumerRetailService Industry
Responsibilities
Lead brand project initiatives across all elements of the marketing mix, interacting with and managing/influencing other functions within Scotts to deliver against project objectives
Assist brand with key areas that directly influence the success of the business, including forecasting, inventory levels, packaging, point of sale, and sales collateral materials
Complete key business analyses including: marketplace/share, competitive assessment, volume builds, capacity assessment, promotion evaluation, SKU rationalization, pricing/sizing analysis, and market research analysis and implications
Work with internal and external creative resources to develop packaging, and advertising & promotion plans and materials that support key marketing initiatives, delivered on time and on budget
Manage product introduction process through Company's product life cycle system to ensure that SKUs are set up correctly and with appropriate lead time to meet committed ship-ready dates
Liaise with operations on key product initiatives to ensure 100% product availability
Manage project budgets to ensure delivery of brand EBITA
Takes initiative and has a bias for action to drive for results
Qualification
Required
Bachelor's Degree in Marketing
1-3 years of experience in brand management at a consumer goods company
Extensive project management experience and proven ability to multitask
Experience in media planning, advertising, creative and concept development
Compelling communications with the ability to clearly and succinctly convey information and ideas
Critical thinking with the ability to analyze data, identify trends and recognizes the broader implications of issues
Intellectual curiosity with the drive to always learn more
Strong leadership with the ability to effectively influence others to advance shared goals
Adaptability and ability to work in a fast-paced, ambiguous environment
Preferred
MBA with a concentration in Marketing
1-3 years with a combination of Sales/Marketing/Brand Management experience
Company
The Scotts Miracle-Gro Company
At ScottsMiracle-Gro, we believe good can grow anywhere. That’s why we’re committed to GroMoreGood™ everywhere.
5001-10000 employees
Funding
Current Stage
Public CompanyTotal Funding
$21.5M2022-01-07Post Ipo Equity· $21.5M
1992-01-31IPO
Leadership Team
Nate Baxter
Chief Operating Officer
Thomas Crabtree
Chief Operating Officer, Hawthorne Gardening Company Division
Recent News
MarketScreener
2025-12-18
Scotts Miracle-Gro Company (The)
2025-12-05
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