Flex Moving & Storage · 22 hours ago
Paid Social - Performance Marketing Manager
United States
Full-time
Remote
Senior Level
$100K/yr - $140K/yr
5+ years expFlex Moving & Storage is transforming the moving and storage industry through innovation, and they are seeking a highly analytical and experienced Paid Social Manager to take full ownership of their social acquisition strategy. The role involves scaling the company's presence across various social platforms and designing testing programs to improve efficiency and best practices.
Transportation/Trucking/Railroad
Responsibilities
Own end-to-end execution of Paid Social campaigns—planning, buying, monitoring, and optimizing for Meta (Facebook/Instagram) and TikTok
Lead our expansion into community-centric platforms, like Yelp, Nextdoor, Pinterest, and Reddit with localized strategies
Analyze creative performance at a granular level and provide data-backed briefs to the creative team to ensure our ads are native to each platform and built for conversion
Design and own statistically sound experimentation frameworks (hypotheses, holdouts, success thresholds) across creative, audiences, bidding, and landing experiences
Collaborate with web and product teams to optimize landing pages and lead forms, ensuring that traffic from social platforms converts at peak efficiency
Orchestrate cross-channel data loops by utilizing Meta creative performance and audience signals to refine Google Ads keyword strategies and personalize down-funnel Lifecycle email segments, successfully lowering blended CAC
Maintain a rigorous feedback loop with the Sales team to monitor lead quality
Qualification
Required
5+ Years of proven success in a performance-based Paid Social role, specifically focused on direct-response lead generation
Advanced hands-on experience in Meta Ads Manager and TikTok Ads Manager
Ability to translate complex data into clear, compelling insights for executive and non-technical audiences
You must be comfortable with Google Tag Manager and CRM-based reporting (e.g., Zoho or HubSpot)
A deep understanding of what drives a user to take action in a social feed, from 'scroll-stopping' creative to frictionless lead capture
A track record of hitting and exceeding CPL and ROAS targets in a high-growth, fast-paced environment
Preferred
Proficiency in Nextdoor, Yelp, and Reddit ad platforms is a significant advantage
Company
Flex Moving & Storage
GoFlex Inc is a tech driven logistics platform that transforms how large items are delivered, moved, and stored.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase