Gatorworks · 3 hours ago
Director of Sales
Baton Rouge, LA
Full-time
Onsite
Director/Executive
10+ years expGuaranty Communications is a fast-growing media company with a diverse portfolio, including Gatorworks, a full-service digital marketing agency. They are seeking a dynamic and experienced Director of Sales to lead sales efforts across all entities, focusing on revenue growth and team management.
Ad RetargetingAd TargetingAdvertisingDigital MediaEmail MarketingGraphic DesignSEOSocial Media AdvertisingSocial Media ManagementSocial Media Marketing
Responsibilities
Unified Sales Leadership: Develop and execute a comprehensive sales strategy that integrates all Guaranty Communications entities, ensuring a seamless approach to cross-selling and maximizing revenue opportunities
Team Management: Recruit, train, and mentor a high-performing sales team, fostering a culture of collaboration, accountability, and excellence
Revenue Growth: Drive new business acquisition and expand existing client relationships across all platforms, including radio, digital publishing, podcasts, and digital marketing services
Client Solutions: Collaborate with clients to understand their needs and deliver customized, multi-platform advertising and marketing solutions
Collaboration: Partner with internal teams, including digital operations, broadcasting, and corporate marketing, to align sales efforts with overall business objectives
Market Insights: Stay ahead of industry trends and emerging technologies to position Guaranty Communications as a leader in the media and marketing landscape
Performance Metrics: Establish and monitor key performance indicators (KPIs) to track team success and ensure alignment with company goals
Qualification
Required
Minimum of 10 years of sales experience, with at least 5 years in a leadership role
Proven track record of meeting or exceeding revenue targets in media, digital marketing, or related industries
Strong understanding of both traditional and digital media sales, including broadcast radio, digital publishing, and digital marketing services
Exceptional leadership and team-building skills, with the ability to inspire and motivate a diverse sales team
Excellent communication, negotiation, and relationship-building skills
Strategic thinker with the ability to identify and capitalize on new business opportunities
Familiarity with the Louisiana market and/or sports media is a plus
Preferred
Experience in a marketing agency or media company setting
Knowledge of digital marketing services such as SEO, SEM, programmatic advertising, and web design
Proficiency with CRM platforms (e.g., Salesforce) and sales analytics tools
Existing network of industry contacts to tap into for sales opportunities
Benefits
Health insurance dental and vision insurance
Life insurance
Long-term/short-term disability
Supplemental insurance
Competitive 401(k) retirement matching
Paid time off
Paid holidays
Paid day of service for a non-profit of your choice
Matching financial contribution to a non-profit of your choice
Regular company social events
A collaborative, team-oriented culture
Company
Gatorworks
Gatorworks is a digital marketing agency that specializes in online marketing, website design and development, branding, and graphic design.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
unknown2017-08-01Acquired
Company data provided by crunchbase