OP · 8 hours ago
Marketing Insights Researcher (Hardware)
United States
Contract
Remote
Senior Level
$90/hr - $100/hr
6+ years expOP is a technology consulting and solutions company that helps harness the power of technology for maximum impact. They are seeking a strategic, results-driven Marketing Insights Researcher to transform complex data into actionable marketing insights and drive impactful business outcomes.
EnterpriseInformation ServicesInformation Technology
Responsibilities
Managing end-to-end Brand Tracking program, including survey design, data cleanliness/quality, and reporting
Translate findings into actionable insights with clear recommendations/implications and produce highly effective communication that motivates people to apply learnings in marketing and across the organization
Ability to go deep and uncover underlying/cohort-based trends, proactively spotting competitive opportunities and risks latent in the data
Successful management of the program across VR and Wearables devices, delivering reporting, recommendations, and additional data on-time on a regular cadence
Desire and ability to contextualize brand tracker learnings with large macroeconomic, company-level, or org/pillar-level moments to interpret the data and add understanding to the recommendations
Participate in OP monthly team meetings and participate in team-building efforts
Contribute to OP technical discussions, peer reviews, etc
Contribute content and collaborate via the OP-Wiki/Knowledge Base
Provide status reports to OP Account Management as requested
Qualification
Required
Minimum 6 years of experience with extensive background in quantitative and qualitative research, including hands-on experience in survey/discussion guide and data analysis (weighting, data cleaning, regression, etc.). Direct experience on brand tracking programs required
Independently execute full-cycle brand tracking programs, leveraging primary and secondary sources to inform analysis and strategies to drive business outcomes
Problem-solving and prioritization experience to move from a blank slate to a research problem matched with a methodology
Proven track record of managing data sets and overseeing responsibility for data hygiene and reporting
Excellent communication and presentation skills with a proven track record of delivering concise, sharp, executive-level synthesis to influence business decisions and strategies
Experience thinking holistically/creatively in addition to technically/analytically
Work well in a dynamic and fast-paced environment
Experience collaborating proactively and effectively with a wide variety of partners
Benefits
401(k).
Dental Insurance.
Health insurance.
Vision insurance.
Company
OP
OP is one of the fastest-growing technology consulting and solutions companies in the U.S.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Raghav Putrevu
Founder & CEO
Company data provided by crunchbase