Senior Creative Strategist (Performance Marketing) jobs in United States
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Ogee · 15 hours ago

Senior Creative Strategist (Performance Marketing)

Ogee is committed to creating a certified organic collection of high-performance beauty products. The Senior Creative Strategist will drive performance creative strategy across paid media, focusing on new customer acquisition and collaborating closely with Creative and Influencer teams.

BeautyConsumer GoodsCosmetics
Hiring Manager
Jonathan Revah
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Responsibilities

Full ownership of the ad creative process, from insight generation through live testing and iteration, with accountability to direct response outcomes
Lead end-to-end creative strategy across Meta, TikTok, YouTube, AppLovin, Pinterest, and Linear / Connected TV, in alignment and collaboration with initiatives set forth by Brand Marketing and Integrated Marketing
Create, test, and refine customer and use case personas, including:
First-time buyers vs repeat purchasers
Psychographic based personas
Channel and format specific personas
Develop and maintain category level creative testing roadmaps for core product categories and hero SKUs, aligned to media priorities and launch calendars
Own ideation, scripting, and storyboarding for high performing formats
Translate performance data into clear creative direction with the Creative department, including:
Hooks, openers, and scroll stopping frameworks
Messaging hierarchy and value proposition clarity
Format, pacing, and length recommendations by platform
Partner closely with Paid Media to align creative strategy with account structure and scaling needs
Rapidly iterate based on real time performance feedback
Support spend ramps, pivots, and launches
Responsible for maintaining a robust creative process & pipeline with the Creative department that outputs high quality, purposeful ad creative
Ensure consistency across hooks, claims, visual language, and brand voice while continuing to push performance boundaries
Work with Brand and Integrated Marketing to ensure brand safety and alignment

Qualification

Direct-response creative strategyPerformance creative experienceScriptingMessaging refinementCreative testing strategyCreative judgmentPerformance data analysisAdaptability to platform dynamicsCollaborationDetail oriented

Required

Proven experience (5+ years) in direct-response creative strategy
Senior Manager level experience in a performance creative role, either at a leading performance agency or in-house at a high performing DTC brand
Strong creative judgment grounded in performance data rather than personal taste
Deep understanding of how creative drives conversion across paid social platforms
Highly skilled in scripting, messaging refinement, and delivering precise, actionable feedback
Comfortable managing fast creative cycles with structure, prioritization, and clarity
Strong intuition for platform native content and evolving creative formats
Collaborative, detail oriented, and comfortable working closely with Creative and Paid Media teams

Preferred

Experience in beauty, skincare, or personal care categories
Direct experience partnering with creators, UGC vendors, and production teams
Familiarity with creative testing frameworks, performance dashboards, and post-test analysis
Experience adapting creative strategy to changing platform dynamics and media constraints

Benefits

20 days of PTO will be offered for the first year of employment and will increase per company schedule
Approximately 15 paid holidays per year
100% Paid Health, Vision and Dental employee plan if desired
Parental Leave
401(k)
Ogee product gratis to keep you glowing!

Company

Ogee

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Ogee is an organic skin care platform that provides organic beauty products.

Funding

Current Stage
Early Stage
Total Funding
$18.5M
Key Investors
Birchview Fund
2023-02-13Series A· $2.5M
2022-06-30Series A· $7.7M
2021-08-30Series Unknown· $7.07M

Leadership Team

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Mark Peter Rice
CEO & Co-Founder
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Abbott Stark
Co-Founder & Chief Product Officer
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Company data provided by crunchbase