The Sports Facilities Companies · 11 hours ago
Marketing Manager - SCHEELS Sports Park at Legacy Pointe
Springfield,IL,US
Full-time
Onsite
Mid Level
$45K/yr - $50K/yrThe Sports Facilities Companies is a leading resource for managing and developing sports, recreation, wellness, and events facilities. The Marketing Manager will promote SCHEELS Sports Park as a premier destination for sports tourism and events while overseeing marketing campaigns and strategies to drive attendance and sponsorship sales.
ConsultingRecreationSports
Responsibilities
Marketing Budget
Crafting a marketing plan in partnership with the SFM Marketing team
Executing the marketing plan and strategic initiatives
Managing and updating company website(s)
Content development for digital or print
Press release writing and media relations activities
Managing social media business accounts including regular posting and management of content calendar
Participating and assisting the planning and implementation of events, tournaments, and rentals
Assisting in maintaining an event calendar of rental/tournaments booked, as well as, listing all facility activities planned
Managing facility presence with industry publications, trade shows, and associations
Preparing and presenting regular reporting on marketing strategy and results
All other duties as assigned by management
Qualification
Required
Proven success in generating awareness through consumer marketing and branding
Experience in youth and amateur sports as a consumer, marketing professional, or other relevant experience
Experience in using a CRM to manage and nurture potential or current customers
Experience in sponsorship sales and activation
Proven experience in the successful launch of destination-specific advertising/marketing campaigns
Experience working with convention & visitors bureaus, regional sports commissions, and/or regional event management booking in a regional sports and/or convention center
Experience and success in promoting, booking, and delivering special events
Action-oriented personality with a 'get it done' attitude and proficiency for efficiency
Management of a marketing and/or business development budget
Experience in measuring and reporting marketing/advertising campaign analytics to ultimately measure ROI, efficiency, and effectiveness of campaign activity
Prior experience in marketing research to gain consumer insights (locally, regionally, and nationally) to identify key selling points for attracting corporate/organization relationships including sponsorship and financial partnerships, or business development activities
Management of corporate website(s) in the WordPress platform
Ability to develop content and write with company voice in mind
Experience in writing press releases and managing media relationships
Experience in managing business accounts on a variety of social media platforms including, but not limited to, Facebook, Instagram, and Twitter
Technologically savvy with skills in using multiple platforms or software for a variety of tasks such as cloud file management or project management
Advanced knowledge in using Microsoft Outlook, Word, Excel, and PowerPoint
Entry level or beginner knowledge in Adobe Creative Suite, specifically in InDesign and Illustrator
Skilled at identifying and creating opportunities or promotions to deliver revenue goals
Must have excellent interpersonal, problem solving and negotiating skills
Must be a team player and deadline-driven
Must have excellent verbal and written communication skills
Must be able to work a flexible work schedule (e.g., nights, weekends, holidays and long hours)
Must be able to lift 30 pounds waist high
May be required to sit or stand for extended periods of time whether indoors or outdoors, and squat, stoop or bend
Facility has intermittent noise
Preferred
Bachelor's degree preferred in business administration, marketing, or advertising; or experience in a similar position
Company
The Sports Facilities Companies
The Sports Facilities Companies (SFC) is the nation’s leading resource for the management and development of sports, recreation, wellness, and events facilities.
Founded in 2003
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Jason Clement
Founding Partner, CEO of Sports Facilities Companies
Brianna Padron
Events Partner Manager
Recent News
2025-10-17
2025-10-15
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