StellarTech · 11 hours ago
Lead of Organic Growth (CRM marketing)
United States
Full-time
Remote
Mid, Senior Level
3+ years expStellarTech is looking for a Head (Lead) of Organic Growth to own and scale revenue driven by CRM, ASO, and SMM channels. This role is responsible for securing strong visibility and inclusion across AI-powered search and answer engines while leading brand reputation management in Google search.
App MarketingCreative AgencyDigital EntertainmentE-LearningEdTechEducationGamingMobileMobile AppsSoftware
Responsibilities
Own and grow revenue contribution from CRM, ASO, SMM channels
Increase conversions and overall business impact from organic traffic sources
Expand brand visibility and inclusion across AI-powered search engines
Lead brand reputation management in search results (SERM), improving authority and trust
Work cross-functionally with Product, Engineering, Design teams to increase organic traffic and share of voice
Build scalable organic growth systems that reduce dependence on paid acquisition
Manage and develop the in-house organic team and external contractors
Align organic growth strategy with Apple Search Ads to protect brand presence and maximize overall search coverage
Qualification
Required
3+ years of hands-on experience in CRM marketing, with proven ability to drive retention, engagement, and revenue growth
Strong expertise in lifecycle communications, segmentation, automation, and performance optimization within CRM systems
Experience working with AI-powered (e.g., ChatGPT, Gemini) and understanding how brands surface in AI-driven search environments
Solid knowledge of SMM, ASO, and organic growth mechanics across web and app ecosystems
Strong analytical skills with the ability to quickly interpret data and evaluate channel performance using Excel, Google Sheets, Tableau, or similar tools
Ability to assess ROI and cost-effectiveness of organic growth initiatives and prioritize based on business impact
Understanding of SERM principles and brand visibility management in search engines
English proficiency at B2+ level or higher
Preferred
Hands-on experience with SMM, ASO, and SERM (a strong plus)
Benefits
Health Insurance
Flexible paid time off, you get 21 days of annual leave + 10 bank holidays.
Company
StellarTech
StellarTech creates educational mobile apps and runs a Creative Producer Bootcamp focused on performance marketing for app growth.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase