Pennsylvania Bar Association · 2 hours ago
Marketing and External Relations Coordinator
Harrisburg, PA
Full-time
Hybrid
New Grad, Entry LevelThe Pennsylvania Bar Association is seeking a Marketing and External Relations Coordinator to support their Communications and External Relationships team. This role involves driving marketing, sponsorship, advertising, and public relations initiatives while helping to shape the PBA's brand through coordinated messaging and strategic outreach.
AssociationConsultingInformation Technology
Responsibilities
Assist with sponsorship development, fulfillment and tracking to ensure sponsor visibility and engagement
Manage advertising operations, including researching prospects, soliciting advertisers and executing campaigns
Support account management by serving as a point of contact for advertisers to ensure smooth, accurate delivery of their placements
Monitor campaign performance and provide client-friendly updates to encourage renewals and repeat business
Identify marketing trends and opportunities that strengthen value for sponsors and advertisers
Support PBA’s Media Response Team by coordinating responses, tracking requests and preparing materials for spokespeople
Manage the annual PBA Media Awards program, including promotion, entry administration and coordination with judges
Assist in planning and producing Sunshine Week content, including messaging, outreach materials and awareness-building efforts
Develop talking points, press statements and draft media content as needed
Create compelling marketing materials to promote PBA programs, services and events
Assist with design and production of brochures, flyers, presentations and digital content
Draft and prepare content for newsletters, web pages and promotional campaigns
Ensure consistent messaging and visual alignment with PBA brand guidelines
Create visually engaging graphics for print and digital channels using Adobe Creative Suite, Canva and other design tools
Maintain consistent visual identity across all PBA materials and campaigns
Qualification
Required
Bachelor's degree in marketing, communications, public relations or equivalent experience
Strong organizational skills with the ability to juggle multiple projects
Excellent attention to detail and accuracy
Strong written and verbal communication skills
Proficiency in standard PC software and willingness to learn PBA systems
Ability to engage effectively with members, partners and advertisers
Demonstrated strategic thinking and analytical skills
Preferred
Experience with Adobe Creative Suite, Canva and Hootsuite
Company
Pennsylvania Bar Association
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Founded in 1895
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Terry Rodgers
DIRECTOR OF INFORMATION TECHNOLOGY
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2025-05-28
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