Regent Seven Seas Cruises · 17 hours ago
Social Media & PR Specialist
Miami, FL
Full-time
Onsite
Entry, Mid Level
2+ years expRegent Seven Seas Cruises is seeking a Social Media & PR Specialist to support the PR & Organic Social Manager in executing strategic social media campaigns. This role involves content curation, community management, and collaboration with various teams to enhance brand engagement across social platforms.
LeisureTravel
Responsibilities
Partner with Creative Team to curate and create compelling content for social media channels in partnership with PR, Marketing, and Onboard teams
Support manager with Community Management across multiple platforms with regular reporting to Senior Leadership, monitoring and responding to inquiries and comments that come in through social media channels, and determining the proper steps for response management including replying on behalf of the brand where relevant
Engage and interact with the social community across all platforms (Facebook, X, Instagram, YouTube, LinkedIn) to develop and grow social media audiences and overall guest engagement
Support execution of RSSC User Generated Content curation program in partnership with other marketing channels
Maintain all social media reports
Maintain YouTube channel including video uploads, inventory, and performance reporting
Lead internal training opportunities related to social media for team members and external travel advisors
Collaborate with Creative and Marketing team members to ensure that all digital content aligns with overarching brand message and maintains a consistent voice, tone and visual look and feel that is within Brand Guidelines
Identify and own social media platform opportunities for RSSC including new feature launches and new platform growth opportunities
Build tracking codes to ensure data and reporting hygiene with proper Q/A
Manage social media tools and resources including tool assessment, contracts and renewals, vendor relationships, and maintenance
Track, research and report on social media trends, tools, and competitive activity
Maintain strong adherence to NCLH Social Media Policy
Perform other job-related administrational functions as assigned
Support ad hoc public relations projects and administration responsibilities
Qualification
Required
Bachelor's Degree
Public Relations, Communications, Marketing, Business, or a related field of study required; or any equivalent combination of relevant background, skills and experience
Minimum 2 years' experience in digital marketing and social media experience with strong project management, communication, writing/content development, and reporting/analytical skills
Exceptional project management skills including process development, process adherence, and schedule development. Proven track record of meeting deadlines
Strong communication skills and proven examples of ability to partner with multiple cross-functional teams to drive programs forward with success
Strong interpersonal relationship and communication skills with proven examples of successfully partnering with internal team members and external vendors to drive programs forward
Advanced knowledge, experience, and passion for social media marketing and blog management including but not limited to organic social, paid social, influencer marketing, and Community Management
Must have strong technical skills and knowledge with Facebook, Instagram, Twitter and YouTube
Proven ability to meet deadlines and handle multiple projects simultaneously in an environment with changing business demands
Demonstrated strength and ability to lead social media planning and execution
Exceptional written skills with storytelling ability and possession of visual brand identity skills
Demonstrated understanding of and experience with brand marketing. Exceptional attention to detail including proofreading skills
Demonstrated understanding of and experience with A/B testing and creative optimization
Experience with developing custom audiences and managing data models in the social space to optimize program performance
Ability to effectively use diplomacy in conflict resolution and problem-solving matters
Ability to provide recommendations based on data insights
Advanced experience with one or more of the common social media management tools such as: Dash Hudson, Hootsuite, Sprout Social, BrandWatch, Facebook Business Manager, Facebook Page Insights, Instagram Analytics and Twitter Analytics
Advanced experience with Microsoft Office: PowerPoint, Excel, Word
Company
Regent Seven Seas Cruises
Regent Seven Seas Cruises is a cruise line, formerly known as Radisson Seven Seas Cruises.
10001+ employees
Funding
Current Stage
Late StageRecent News
The Orlando Sentinel
2026-01-17
2025-11-18
Company data provided by crunchbase