Marketing Performance Analytics jobs in United States
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Quantum World Technologies Inc. · 10 hours ago

Marketing Performance Analytics

positionNYC Metro Area
timeFull-time
remoteOnsite
senioritySenior Level, Lead/Staff
date8+ years exp

Quantum World Technologies Inc. is seeking a Marketing Performance Analytics professional to optimize conversion paths and analyze customer behavior. The role involves building analytics dashboards, analyzing paid media performance, and delivering strategic recommendations to guide marketing investments.

ConsultingHuman ResourcesInformation TechnologyStaffing Agency
Hiring Manager
Akhil Singh
linkedin

Responsibilities

Dive deep into web analytics and user journey analysis to understand customer behavior and optimize conversion paths
Map user journeys, analyze engagement metrics (bounce rate, time on site, scroll depth), and pinpoint opportunities for site and campaign improvement
Build and maintain Analytics dashboards for executive stakeholders, and create custom metrics, segments, and dimensions in Adobe Analytics
Analyze paid media performance across social, programmatic, search, and display channels
Deliver executive-ready reports, dashboards, and strategic recommendations to guide future marketing investments
Work cross-functionally with social media, paid media, content, and email marketing teams to deliver quarterly insights and recommendations to senior leadership

Qualification

Adobe AnalyticsSQLTableauDigital marketing analysisUser journey mappingMarketing metricsPaid Media - FacebookPaid Media - InstagramPaid Media - LinkedInPaid Media - Twitter

Required

Experience with Adobe Analytics (workspace analysis, segments, calculated metrics, API integrations), SQL for data extraction and analysis, and dashboard creation using Tableau or similar visualization tools
Familiarity with marketing analytics platforms such as ThoughtSpot, web debugging tools, and data engineering concepts (ETL, data quality management)
Demonstrated ability to analyze digital marketing campaigns across paid social, programmatic, search, display, and email channels
Skilled in user journey mapping, conversion optimization, and website A/B testing
Proficient with key marketing metrics (CTR, CPL, CPC, CPM, ROAS, engagement, bounce rate, time on site) and marketing technology stacks (tag management, attribution tools, CDPs)
Expert at translating complex data into clear, actionable insights for executive audiences
Mandatory Skills : Paid Media - Facebook, Paid Media - Instagram, Paid Media - LinkedIn, Paid Media - Twitter

Company

Quantum World Technologies Inc.

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QUANTUM WORLD TECHNOLOGIES INC, is a IT Consulting and Staffing venture of QUANTUM GROUP OF COMPANIES having its presence in IT and I.T.E.S, Real Estate, Hospitality, Pharmaceuticals, and Entertainment Industries across the globe, with its headquarters in Los Alamitos CA, Parsippany – NJ, Seattle – WA, Canada, Dubai and India.
dateFounded in 2016
location
Thousand Oaks, California, USA
people-size501-1000 employees
web-link
http://www.quantumworldit.com/

Funding

Current Stage
Late Stage

Leadership Team

A
Ashish Srivastava
Managing Director
linkedin
Company data provided by crunchbase