CD Valet · 10 hours ago
Email Marketing Manager
CD Valet is a fintech and online marketplace connecting consumers to financial institutions for competitive Certificates of Deposit. They are seeking a strategic and analytical Email Marketing Manager to drive customer engagement and revenue growth through optimized email marketing initiatives.
BankingFinancial ServicesInformation TechnologyMobile AppsWeb Apps
Responsibilities
Physically attending work on a set and predictable schedule is an essential function of this job
Develop, execute, and manage email/SMS marketing campaigns aligned with business goals, including promotional, transactional, and retention emails
Work with creative teams to design visually appealing and engaging email templates. Collaborate with content creators to develop compelling copy that resonates with target audiences
Build and maintain segmented email lists to ensure relevant, personalized messaging for various customer groups
Conduct A/B tests on subject lines, content, designs, and send times to optimize email performance. Use insights from these tests to continuously improve engagement rates
Track and analyze key performance metrics (open rates, click-through rates, conversion rates, etc.) to assess the effectiveness of campaigns and provide actionable recommendations for improvement
Manage automated email workflows, including welcome series, abandoned cart reminders, and post-purchase follow-ups
Work closely with the marketing, sales, and product teams to ensure email campaigns align with broader marketing initiatives
Qualification
Required
Due to the collaborative nature of this position, it requires daily in-person work
[After a 90-day training period, this position allows for one day of work from home each week.] No exceptions will be granted
Bachelor's degree in marketing, business, or a related field
5+ years of experience in CRM, email marketing, or related roles
Proficiency in email marketing tools (e.g., Customer.io), and analytics platforms (e.g., Google Analytics)
Strong analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions
Exceptional organizational skills with the ability to manage multiple campaigns and projects simultaneously
Experience with A/B testing, conversion rate optimization, and funnel analysis to continuously improve campaign performance
Strong communication and collaboration skills, with the ability to work effectively across teams
Benefits
Medical/Vision, and Dental insurance
Life Insurance, Long Term Disability, Voluntary Life
401K with Bank contribution, Stock Award, and Incentive Opportunity
Paid Time Off: Vacation – 3 Weeks
Sick Time – 1 hour per 40 hours worked
Holidays – 10 days
Transportation benefits
Company social events
Paid volunteer hours
Quarterly incentive awards
Professional development opportunities
Company
CD Valet
CD Valet is the trusted source for savers to explore high-yielding, verified CD rates from federally insured banks and credit unions
Funding
Current Stage
Growth StageRecent News
2025-11-14
Company data provided by crunchbase