Country Supplier · 10 hours ago
Marketing and Co-Op Data Analyst
Idaho Falls,ID,US
Full-time
Onsite
Entry, Mid Level
2+ years expCountry Supplier is seeking a Marketing and Co-op Data Analyst to analyze data that supports marketing strategies and co-op initiatives. This role involves gathering data, assessing program effectiveness, and providing actionable insights to drive informed business decisions.
Retail
Responsibilities
Gather and analyze data from various sources, including CRM systems, marketing platforms, sales records, and co-op program data
Identify key performance indicators (KPIs) and metrics for marketing campaigns and co-op programs to measure success and optimize performance
Perform statistical analyses to understand trends, customer behavior, and the effectiveness of marketing and co-op initiatives
Create regular and ad hoc reports that summarize findings, present insights, and recommendation steps for marketing and co-op initiatives
Develop data visualizations, dashboards, and presentations to communicate insights to stakeholders in a clear, actionable format
Track campaign and co-op program performance over time, highlighting key trends and making recommendations for improvements
Collaborate with marketing and co-op teams to support campaign planning and execution by providing insights on target audiences, channel performance, and historical data
Identify data-driven opportunities for improving customer engagement, optimizing ad spend, and maximizing ROI
Work with the co-op team to evaluate program effectiveness, ensuring alignment with company objectives and recommending adjustments as needed
Ensure data accuracy and integrity by regularly auditing datasets, identifying discrepancies, and troubleshooting issues
Collaborate with IT and other departments to improve data collection processes and data storage solutions
Maintain data documentation, procedures, and best practices to support a streamlined data analysis process
Comprehensive knowledge of the products Country Supplier sells
Perform daily cleaning – such as, but not limited to, vacuuming, replacing full trashes with new trash bags, and sweeping
Other duties assigned as needed
Qualification
Required
Bachelor's degree in Data Science, Marketing, Business Analytics, or a related field
2+ years of experience in data analysis, preferably within a marketing, sales, or retail environment
Strong proficiency in data analysis tools (e.g., Excel, SQL) and experience with data visualization software (e.g., Tableau, Power BI)
Knowledge of CRM and marketing automation platforms (e.g., Salesforce, HubSpot) and digital marketing channels
Solid understanding of marketing metrics, including conversion rates, customer acquisition cost (CAC), and return on investment (ROI)
Strong attention to detail, with excellent analytical, organizational, and problem-solving skills
Ability to interpret complex data and communicate insights clearly to technical and non-technical stakeholders
Preferred
Familiarity with statistical analysis tools (e.g., R, Python)
Company
Country Supplier
Country Supplier - C-A-L Ranch Stores & Coastal Farm
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Andy Furrows, CPA
Chief Integration Officer/ VP of Accounting
Company data provided by crunchbase