Zenith · 20 hours ago
Associate Director, Content
Zenith is a company focused on crafting culture-first solutions that connect brands with consumers. They are seeking a strategic and creative leader to drive content partnerships and integrated marketing programs across digital and omni-channel platforms, ensuring the development and execution of branded content that delivers measurable results for clients.
AdvertisingMarketing
Responsibilities
Lead day-to-day content partnership activations with media publishers, overseeing content strategy, ideation, and execution
Develop branded content and experiential initiatives, including content creation, digital and influencer campaigns, sponsorship and event activations and emerging platforms, that align with business goals and maximize media investments
Use audience insights, performance data, and market trends to inform strategic recommendations
Build and manage strong relationships with content and digital publishers to drive innovation and negotiate effectively
Define campaign objectives and KPIs, ensuring alignment with client goals
Collaborate with Creative, Strategy, Investment, Influencer, and Analytics teams to deliver integrated marketing solutions
Ensure timely communication of key updates and issues across teams to support efficient, high quality campaign execution
Escalate critical issues to senior leadership when needed to maintain momentum and alignment
Manage content and influencer budgets with Investment teams and ensure accurate financial tracking and reporting
Stay current on content and digital trends to identify new opportunities that drive ROI
Maintain strong client relationships and lead presentations and communications related to content programs
Mentor and guide junior team members, fostering professional growth and excellence
Use strong project management and collaboration skills to work with cross-functional teams— including Creative, PR, and Influencer partners—to deliver cohesive brand strategies
Support collaboration with adjacent practices like Cultural Convergence, Commerce, and Publicis Sports
Contribute to thought leadership and identify emerging trends and growth opportunities
Qualification
Required
6+ years of experience in branded content and integrated marketing
Proven track record of developing content partnerships that drive results
Strong strategic thinking, creative problem-solving, and presentation skills
Experience in content distribution and channel planning
Excellent negotiation and relationship-building skills
Ability to influence senior stakeholders
Company
Zenith
Zenith is an ROI agency that offers performance marketing, brand content, and strategic marketing effectiveness consultancy services.
Funding
Current Stage
Late StageTotal Funding
unknown2010-08-13Acquired
Recent News
The Premium Times
2024-10-26
BizWatchNigeria.Ng
2024-10-25
2024-06-03
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