Tao Group Hospitality · 14 hours ago
Manager, CRM Marketing - Corporate Las Vegas
Tao Group Hospitality is a company that focuses on guest lifecycle marketing, and they are seeking a Manager for CRM Marketing. This role involves leading the development and execution of multi-channel CRM campaigns, optimizing performance, and collaborating with various teams to enhance guest experience across their venues.
Responsibilities
Develop and execute multi-channel CRM campaigns (email, SMS, mobile push, in-app) using Marketing Cloud
Own segmentation strategies within Data Cloud — e.g., guest tiers, frequency, spend bands, and behavioral triggers
Build automated journeys for acquisition, onboarding, retention, and reactivation
Partner with brand and design teams to create compelling creative briefs
Monitor campaign performance, A/B test messaging, and optimize for engagement and ROI
Collaborate with venue teams and hosts to align CRM activity with on-site guest experience
Manage the CRM calendar for all lines of business: restaurants, nightclubs, dayclubs, and events
Support loyalty program communications (tier updates, offers, and promotions)
Assist and/ or complete additional tasks as assigned
Qualification
Required
4–7 years in CRM, digital marketing, or loyalty marketing (hospitality or entertainment experience preferred)
Hands-on experience with Marketing Cloud (or equivalent)
Strong understanding of segmentation, journey design, and retention strategies
Analytical mindset; comfortable reading dashboards and optimizing based on KPIs
Excellent communication and project management skills
21+ years of age
Must have strong problem-solving skills
Excellent written and verbal communication skills required
Ability to work under pressure and meet deadlines
Must have good positive energy throughout the day
Must be able to read the computer monitors and print legibly
Must be able to sit and/or stand for extended periods of time
Must be able to move quickly through work and set the pace in the office
Must be able to push and lift up to 25 lbs. with or without assistance
Must be effective as part of a team; ability to interact with internal and external customers, managers, and co-workers in a professional, courteous manner
Ability to maintain a high level of confidentiality
Ability to handle a fast-paced, busy, and somewhat stressful environment
Preferred
Hospitality or entertainment experience preferred
Benefits
Medical, Dental, and Vision Coverage
401(k) Retirement Program with Employer Match
Life and Disability Insurance Plans
Ancillary Insurance Plans
Employee Assistance Program
Fertility & Family Forming Support and Resources
Pet Insurance
Employee Discounts
TAO Savings Marketplace
Time off and much more!
Company
Tao Group Hospitality
Tao Group Hospitality's features a portfolio of restaurants, nightclubs, lounges, and daylife venues.
Funding
Current Stage
Late StageTotal Funding
unknown2023-04-17Acquired
Leadership Team
Recent News
2025-10-09
2025-08-08
Company data provided by crunchbase