TikTok · 14 hours ago
TikTok Shop - Product Manager, Seller Acquisition
Seattle, WA
Full-time
Onsite
Mid Level
$157K/yr - $296K/yr
3+ years expTikTok is a leading destination for short-form mobile video, and they are seeking a Product Manager for Seller Acquisition to enhance their e-commerce ecosystem. This role involves designing tools for seller guidance, optimizing the seller acquisition process, and collaborating with various teams to drive growth and improve conversion metrics.
Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo
Responsibilities
Design and launch LLM-powered and agent-based tools that improve conversion, automate seller guidance, and accelerate time-to-first-sale
Drive full-funnel optimization—from awareness and discovery to registration—across web, app, and partner entry points
Collaborate cross-functionally with Engineering, Data Science, Operations, and AI teams to translate strategic goals into scalable, measurable outcomes
Own growth metrics across seller acquisition and conversion, identifying opportunities through analytics, experimentation, and funnel diagnostics
Operate at multiple altitudes—from setting long-term strategy to diving deep into product details, data, and execution
Lead through influence, working with cross-border partners to deliver high-impact launches in fast-moving, global environments
Oversee the full product lifecycle—from business analysis and roadmap design to development coordination, launch, and iteration
Qualification
Required
3+ years of Product Management experience in leading technology companies or high-growth startups, or equivalent experience
High intellectual curiosity and ability to ramp up quickly in new problem spaces
Demonstrated ability to ship impactful products in fast-paced, ambiguous environments
Strong analytical and problem-solving skills; structured thinking; and ability to define effective metrics and experiments
Exceptional communication and storytelling skills, with proven ability to influence cross-functional stakeholders
Founder-style operator mindset—proactive, resourceful, and accountable
Bachelor's degree with demonstrated strength in analytical or quantitative thinking
Preferred
Experience building growth or user acquisition products in social media or e-commerce, and Generative AI or LLM-based products, from 0 to 1
Experience driving SEO and organic traffic growth across web ecosystems
Proficiency with SQL
MBA degree or background in management consulting a plus
Benefits
Medical, dental, and vision insurance
A 401(k) savings plan with company match
Paid parental leave
Short-term and long-term disability coverage
Life insurance
Wellbeing benefits
10 paid holidays per year
10 paid sick days per year
17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)
Company
TikTok
TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.
10001+ employees
H1B Sponsorship
TikTok has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (979)
2024 (601)
2023 (387)
2022 (322)
2021 (133)
2020 (72)
Funding
Current Stage
Late StageLeadership Team
N Ali Mohamed
CEO
Blake Chandlee
VP Global Business Solutions
Recent News
2026-01-25
2026-01-25
2026-01-25
Company data provided by crunchbase