Judge Direct Placement · 1 day ago
Marketing Manager
Orangeburg, NY
Full-time
Onsite
Senior Level
$110K/yr - $120K/yr
5+ years expJudge Direct Placement is seeking a Marketing Manager specializing in Food Production. This role is responsible for leading brand strategy, product marketing, and promotional initiatives while blending creativity with data-driven decision-making in the food manufacturing or CPG sector.
Staffing & Recruiting
Hiring Manager
Joseph Christopher Polito
Responsibilities
Develop and execute brand strategies that strengthen market position and drive consumer awareness
Lead product lifecycle management, including innovation, packaging updates, and product launches
Conduct competitive analysis and market research to identify trends, opportunities, and threats
Plan and manage integrated marketing campaigns across digital, retail, foodservice, and trade channels
Oversee content creation for social media, website, email, and promotional materials
Manage packaging design, labeling updates, and brand consistency across all touchpoints
Partner with Sales to develop trade marketing programs, sell sheets, POS materials, and promotional calendars
Support retailer and distributor relationships with data, insights, and marketing assets
Coordinate participation in trade shows, food expos, and community events
Build and manage digital marketing strategies, including social media, influencer partnerships, and online advertising
Monitor consumer feedback, reviews, and brand sentiment to guide improvements
Develop culturally relevant storytelling that highlights the authenticity and heritage of cuisine
Track KPIs for campaigns, promotions, and product performance
Analyze sales data, category insights, and consumer behavior to inform strategy
Prepare monthly and quarterly reports for leadership
Qualification
Required
Bachelor's degree in Marketing, Business, Communications, or related field
5+ years of marketing experience in food production, CPG, or food manufacturing required
Strong understanding of multicultural food markets and consumer trends
Experience with digital marketing, brand management, and product launches
Ability to collaborate cross-functionally with Sales, R&D, Operations, and Executive Leadership
Excellent communication, project management, and analytical skills
Familiarity with packaging regulations, food labeling requirements, and retail marketing best practices
Company
Judge Direct Placement
JUDGE DIRECT PLACEMENT, with over 45 years of experience, is a leading provider of top management talent to companies nationwide, with a focus in the areas of Manufacturing, Engineering, Supply Chain, and Sales & Marketing.
Founded in 1970West Chester, Pennsylvania, US
1001-5000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase