Heartbeat · 11 hours ago
Vice President, Program Manager - Digital Transformation
New York, NY
Full-time
Hybrid
Director/Executive
$58.32/hr - $93.38/hrHeartbeat is a full-service agency for healthcare Challenger Brands, known for its innovative strategies and integrated approach. The VP, Program Management - Digital Transformation will lead a multi-phased transformation initiative, ensuring governance and executional excellence across client teams and technology partners.
AdvertisingMarketing
Responsibilities
Define and govern RACI development, program standards, operating models, and workflows across Client, Publicis Health, and Heartbeat teams
Establish shared delivery frameworks and KPIs that align internal client processes with agency execution requirements
Serve as a central source of guidance and clarity on process, execution quality, and delivery metrics
Support process documentation, training, and onboarding across both organizations to ensure alignment and consistent adoption
Lead end‑to‑end delivery of a multi‑workstream transformation program spanning commercial, CXI, IT, data, creative, etc
Ensure program stays aligned with strategic goals, with clear dependencies, handoffs, and decision pathways
Drive structured risk, issue, and dependency management, including escalation routines and cross‑functional alignment
Manage and forecast program resource and capacity requirements, ensuring alignment with budget
Coordinate with Business Manager to maintain fiscal oversight and proactively address project health, scope, and financial risks
Partner with client platform owners (CMS, DAM, data, identity, etc) and Publicis Health & Heartbeat teams to ensure technical and operational readiness
Translate business and transformation goals into executable programs with clear inputs and dependencies
Work across Client, Heartbeat, and Publicis Health partners to align resources, processes, and delivery approaches
Coordinate with production/delivery teams to ensure smooth program execution
Improve communication and collaboration across teams to reduce friction and duplication
Serve as the senior program partner for client executives, supporting decision‑making, prioritization, and issue resolution
Establish clear communication rhythms across sponsors, SMEs, and delivery teams
Help clients navigate cross‑functional governance, ensuring program advances efficiently
Confident, steady presence capable of managing strong personalities and senior partners
Ability to bring diverse teams together around shared goals
Able to operate fluidly between strategic guidance and hands‑on delivery
Knows when to be consultative and when to be directive
Qualification
Required
Proven experience in Program Management, PMO leadership, or large-scale delivery roles
Experience leading large, multi‑stakeholder transformation programs within regulated industries
Ability to manage both capability‑building initiatives and downstream agency execution programs
Healthcare or pharmaceutical agency experience required
Experience working across Agile and hybrid delivery models
Exceptional planning, coordination, communication, and change-management skills
Preferred
Agile/Scrum certification strongly preferred
Benefits
Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off
Company
Heartbeat
Heartbeat is a full-service marketing agency for healthcare Challenger Brands.
Founded in 1998
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
James Talerico
President | Chief Creative Officer
Stacey Vail
Chief Client Officer at HEARTBEAT
Recent News
2025-07-31
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