CORP ECOMM/ECOMMERCE PROMO PLANNER jobs in United States
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Kroger · 21 hours ago

CORP ECOMM/ECOMMERCE PROMO PLANNER

Kroger is the nation’s largest grocer, dedicated to feeding the human spirit through diverse teams and innovative experiences. The eCommerce Promo Planner will be responsible for developing and executing promotional plans that drive eCommerce growth, coordinating with cross-functional teams, and analyzing promotional effectiveness.

GroceryMarketingMeat and PoultryRetailRetail Technology
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H1B Sponsor Likelynote

Responsibilities

Devise and develop recommendations for utilizing promotional funds to drive ecommerce growth; declare levels of investment for different time periods and customer groups/behaviors; demonstrate sound judgement and clearly articulate rationale for decisions
Forecast cost and expected impact for each offer by division
Track actual spend against budgeted spend
Write briefs that give clear direction to all parties involved in creating, displaying and redeeming offers; create positive customer experiences
Facilitate cross functional collaboration for the purpose of excellent execution
Coordinate with 84.51 for advanced measurement, when needed; provide clear test objectives and business needs when defining what advanced measurement is needed
Pull data related to promotional customer behaviors and format in easy-to-read report format; clearly tell the story of what is working, what is not working and recommendations on what to try next
Maintain a Playbook of promotional activities, including important actions, decisions and key learnings
Interface with senior leaders across various functions (i.e., loyalty, marketing, technology, merchandising, operations, eCommerce strategy, eCommerce planning, etc.) to collect strategic input
Actively pursue and identify consumer, competitor and industry trends (technology, social, economic, demographic trends, marketing, etc.) and adjust plans to better meet consumer needs
Collaborate with eCommerce leaders on eCommerce innovation for the company, plan market tests/pilots for new promotions
As appropriate, support the launch of new features, functions and capabilities with offers that provide incentive to trial
Develop communication and documentation frameworks for promotional planning, including key performance indicators, to create common team communication for all levels of stakeholders
Recommend evolutions for ways of working to create better outcomes
Travel up to 25% of the time
Must be able to perform the essential functions of this position with or without reasonable accommodation

Qualification

Promo planning experienceData analytics experienceCross functional leadershipBudget planningCommunication skillsInfluencing skillsMarketing degreeCommunications degreeAttention to detail

Required

5+ years of promo planning experience
Proven demonstration of strong cross functional leadership skills
Must be comfortable with leveraging multiple data sets to form clear forecasts, recommendations and plans
Demonstrable experience in creating, developing and executing promotions
Demonstrated success in managing multiple, competing priorities with high attention to detail
Demonstrated experience in communicating and influencing at a senior level
Demonstrated ability planning large scale and complex annual budgets

Preferred

Bachelor's degree in marketing, communications, or related field
Extensive data analytics experience for Marketing and Promotional activities

Benefits

A wide range of healthcare coverage, including affordable, comprehensive medical, dental, vision and prescription coverage, through company plans or collective bargaining agreement plans.
Flexible scheduling in full- and part-time roles with paid time off, including holiday and sick pay based on eligibility and length of service.
Emotional and financial support with free counseling through our Employee Assistance Program and free, confidential financial tools and coaching with Goldman Sachs Ayco.
Valuable associate discounts on purchases, including food, travel, technology and so much more.
Up to $21,000 in tuition reimbursement over your career, through our industry-leading Continuing Education program.
Vast potential for growth, through an abundance of industry-leading training programs and diverse career pathways.

Company

Kroger is a grocery retail store that provides a wide variety of product for customers and community.

H1B Sponsorship

Kroger has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (68)
2024 (64)
2023 (71)
2022 (63)
2021 (20)
2020 (29)

Funding

Current Stage
Public Company
Total Funding
unknown
1984-09-28IPO

Leadership Team

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Ronald Sargent
Interim Chief Executive Officer
Company data provided by crunchbase