OMD · 1 day ago
Executive Director, Integrated Media Planning
NYC Metro Area
Full-time
Onsite
Director/Executive
$150K/yr - $250K/yr
12+ years expOMD is the world’s largest media network, recognized for its innovative and evidence-based solutions. The Executive Director, Integrated Media Planning, will lead a team for a Fortune 100 client, driving strategic vision and client relationships across a portfolio of brands in the Alcoholic Beverage category.
AdvertisingCommunications InfrastructureDigital MediaMarketingSocial Media
Responsibilities
Balance big picture thinking with disciplined execution of best practices
Share insights and observations fluidly across the brand portfolio
Develop cohesive strategies for the brand portfolio that maximize customer impact
Demonstrate deep understanding of human behavior and translate audience insights into actionable recommendations
Maintain comprehensive knowledge of media dynamics, including individual channel performance, cross-channel synergies, and evolving trends
Stay current on cultural trends and shifting consumer motivations
Communicate complex ideas clearly and concisely, especially under time constraints
Distill complexity into streamlined, actionable solutions
Manage and develop large, cross-functional teams effectively
Build and maintain strong relationships with senior-level clients across multiple brands
Champion innovation through experimentation with new platforms and approaches
Qualification
Required
12+ years of integrated media planning experience and leadership with a strong agency background
Trusted client advisor and proactive problem solver who always has a POV; is asked to sit at the table when business decisions are being made
Has a successful track record of blazing new trails and building new things from scratch (process, services & offerings, teams)
Hands-on media practitioner who rolls up their sleeves with the team to create and execute an audience-first full funnel, omnichannel approach to planning; can be dangerous with tools and seeks to learn new technologies to understand their impact on clients and teams
Experience successfully collaborating with senior media owners, agency business units, and creative agency partners
Excellent negotiator – knows how to get to a promise where all parties feel they have 'won.'
Expert knowledge of media fundamentals (all channels) and advanced analytics with an ability to educate others at all levels, including what data, insights & tools are required to support data-driven paid media strategy recommendations
Proven leadership ability and experience build a team – setting its vision, values, and ways of working with a strong ability to grow and develop talent
Compelling and persuasive storyteller – written and verbal
Company
OMD
OMD is a media communications agency committed to delivering sharper insights, smarter ideas and stronger results.
10001+ employees
H1B Sponsorship
OMD has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (39)
2024 (25)
2023 (20)
2022 (12)
2021 (3)
2020 (4)
Funding
Current Stage
Late StageLeadership Team
Angela Knibb
Partner, Digital
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