Virginia Commonwealth University · 16 hours ago
VCU Graduate Assistant - Athletics Marketing 2026-2027
Richmond, VA
Full-time
Onsite
New GradVirginia Commonwealth University is seeking a graduate assistant to assist in the day-to-day operations of the Marketing area for the 2026-27 academic year. The role involves overseeing marketing responsibilities for select sports, executing sales plans, and enhancing VCU Athletics' presence both on campus and within the community.
Higher EducationLife ScienceUniversities
Responsibilities
Overseeing all marketing responsibilities of select sports; developing and implementing marketing plans, promotional schedules and ticket sales campaigns as well as all aspects of game presentation (scripts, promotions, entertainment, etc.)
Executing group sales plan to increase attendance through community outreach efforts (emphasis on emails and calls to past groups as well as creatively targeting new prospects)
Overseeing the special marketing programs. (i.e., Rodney Ram Club)
Coordinating and managing mascot appearances
Assisting with various game day presentation duties for Men’s Basketball (i.e., Scheduling National Anthem singers, serve as on-court game day coordinator)
Establishing effective on-campus marketing efforts (i.e., presence at student orientations, tabling on campus)
Coordinating VCU Athletics’ presence at community events in and around the city of Richmond
Assisting with coordination of various athletics communication mediums (i.e., Weekly student emails, faculty/staff telegrams, campus digital sign updates); and
Other duties as assigned (i.e., assistance with social media and dance/cheer/band coordination)
Qualification
Required
Admittance into a graduate program within VCU
Knowledge of and prior work experience in intercollegiate athletics
Strong customer service skills, highly organized, and detail-oriented
Exceptional verbal and written communication
Company
Virginia Commonwealth University
Virginia Commonwealth University.
Founded in 1838
10001+ employees
H1B Sponsorship
Virginia Commonwealth University has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (85)
2024 (85)
2023 (71)
2022 (94)
2021 (77)
2020 (60)
Funding
Current Stage
Late StageTotal Funding
$7.48MKey Investors
Virginia Innovation Partnership CorporationUnited States-Japan Foundation
2025-01-15Grant· $0.1M
2024-03-12Grant· $0.08M
2024-02-01Grant· $0.07M
Leadership Team
Karol Kain Gray
Senior VP and CFO
Andrea Ferreira-Gonzalez
Professor
Recent News
The Virginian-Pilot
2025-12-05
2025-11-01
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