Sarasota County Government · 21 hours ago
PRNR Marketing and Outreach Specialist (Communications Associate II)
Twin Lakes Park
Full-time
Onsite
Mid, Senior Level
$59K/yr - $61K/yr
3+ years expSarasota County Government is seeking a PRNR Marketing and Outreach Specialist to coordinate public communications and community outreach programs for the Parks, Recreation, and Natural Resources department. The role involves overseeing communications projects, managing a team, and developing content for various media to promote the department's initiatives.
ConsultingGovernmentPublic RelationsPublic Safety
Responsibilities
Develop and/or manage communications plans, including social media campaigns
Develop and coordinate written, verbal, and electronic communications including media releases, talking points, kiosk content, signage, e-newsletters, social media campaigns, and webpages
Lead various communications projects by developing and tracking plans that support the department’s mission and programs
Partner with PRNR program staff to plan community events, and speaking engagements, and share positive stories that showcase the department's work and build public goodwill
Facilitate the development of content and deliverables for public meetings and community outreach programs
Plan, create, and implement design concepts and layouts using applications such as Adobe Creative Suite (InDesign, Photoshop, Illustrator) for a variety of PRNR materials including events and activities guides, capital campaigns, signature event deliverables, annual reports, kiosks, and signage
Lead the development of content in support of long-term strategic communication projects such as annual “Walk in Park”, capital campaigns, and other initiatives
Regularly revise outdated designs and research best practices to remain up to date in marketing efforts
Lead and facilitate publishing and updating the PRNR Events and Activities Guide
Oversee the day-to-day work of the PRNR Outreach team graphic designers, set a positive tone, and encourage teamwork, enthusiasm, professionalism, and high-quality results
Manage project goals, and timelines and monitor the outcome of communications materials, and adjust as necessary
Serve as a department resource, and lead subject matter expert in marketing/communications needs
Supervise the Digital Media Specialist and Graphic Designer positions within the PRNR Outreach team, review all work produced track designer progress, and ensure deadlines are met
Primary liaison between the PRNR Department and the Communications Department
Maintain the PRNR Constant Contact distribution lists
Maintain and track the status and progress of PRNR Outreach tickets using Smartsheet
Maintain and organize graphic files in the (J:) drive
Create/revise SOPs and directional/informational sheets to assist staff in Communications efforts
Communicate with vendors to receive cost estimates and ensure material durability
Qualification
Required
Bachelor's Degree in Communications, Journalism, Public Relations, Media Relations, Marketing, Mass Communications, Graphic Design, Visual Arts, Illustration, or related field AND three (3) years of related experience
OR MS, MA, MBA degree in the above fields AND two (2) or more years of related experience
Related professional experience may substitute for the required education
A valid Florida Drivers license at the time of hire
Preferred
Smartsheet and project management software
1 or more years of supervisory experience
Excellent writing, editing, and proofreading skills
Knowledge of social media platforms
Strong interpersonal communication skills
Experience in Adobe Creative Cloud programs (Illustrator, InDesign, and Photoshop
Skilled in leading high-priority, time-sensitive projects, managing multiple tasks independently, and working collaboratively with diverse stakeholders
Benefits
Health, Dental, Vision, and Life Insurance
Short-Term and Long-Term Disability
Flexible Spending Accounts
Employee Assistance Program (EAP)
Florida Retirement System (FRS)
Wellness program including free gyms at multiple Sarasota County Government locations
11 paid holidays
3 personal days
16 paid vacation days in the first year of full-time employment
Company
Sarasota County Government
Sarasota County Government is a county organization that dedicated to providing customer-focused services that add value to the community.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Amanda Glover, PHR, SHRM-CP
Human Resources Business Partner
Chris Louria
Chief Human Resources Officer/Director
Company data provided by crunchbase