AMOREPACIFIC · 23 hours ago
Brand Marketing Specialist
AMOREPACIFIC is a luxury beauty company that is seeking a Brand Marketing Specialist to support the execution of Sulwhasoo’s PR and influencer marketing initiatives. This role involves managing day-to-day program tasks, including media outreach, campaign coordination, and performance monitoring to ensure alignment with marketing objectives.
BeautyCosmeticsManufacturingPersonal Health
Responsibilities
Assist in developing and executing influencer strategies across hero launches and always-on campaigns
Manage product send outs, briefs, timelines, content tracking, and communications with agency partners
Monitor performance metrics (EMV, impressions, reach) and support campaign reporting
Support planning and execution for press events, influencer moments, and luxury activations
Assist with collateral development, vendor coordination, product ordering, shipping, and onsite execution
Help bring creative concepts to life with a modern, elevated aesthetic
Lead organization and execution of influencer and VIP mailers (product ordering, packaging, logistics)
Develop luxury gifting ideas aligned with key launches and brand storytelling
Maintain PR product inventory and tracking systems
Manage POs, invoices, vendor setup, and budget tracking for the PR team
Maintain calendars, timelines, and internal organization systems
Partner with cross-functional teams (Trade Marketing, Creative, R&I, HQ) to keep deliverables aligned
Qualification
Required
2-3 years of experience in beauty, luxury, fashion, lifestyle, or public relations. Experience supporting influencer marketing, events, or high-touch gifting
Proficiency in Google Workspace; Canva/Adobe or CreatorIQ/Traackr
Strong written and verbal communication skills
Ability to multitask and manage shifting priorities with accuracy and attention to detail
Luxury mindset and strong aesthetic sensibility
Thrive in fast-paced environments and have a solution-oriented mindset
Creative Thinker
Benefits
Medical, Dental, and Vision Insurance
HSA Employer Contributions and FSA Options
401k Participation with company matching.
Discount on all APUS Brands Products
Gratis Program - Gift box with top selling products, twice a year
Paid Maternity Leave
Short Term and Long Term Disability Insurance
Paid Time Off: Vacation / Personal days / Sick days
Company offered Mental Counseling for all employees
Office-closed holidays and floating holidays
Company sponsored events
Education assistant Program
Employee Referral Program
Company
AMOREPACIFIC
Amorepacific is a beauty and cosmetics products company.
Funding
Current Stage
Late StageRecent News
Global Cosmetics News
2025-04-21
Global Cosmetics News
2025-03-22
Global Cosmetic Industry
2025-02-21
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