Woolpert · 9 hours ago
Senior Marketing Manager, Data Centers
Woolpert is an award-winning, global leader in architecture, engineering, and geospatial services. They are seeking a Senior Marketing Manager, Data Centers, to develop and execute integrated marketing plans that support business growth in the Data Center industry, driving brand awareness and market penetration.
ArchitectureConsultingGeospatialInformation Technology
Responsibilities
Develop and execute comprehensive go-to-market strategies aligned with Data Center business plan
Serve as the primary marketing lead for assigned industry, translating business objectives into measurable marketing initiatives that support pipeline growth and market differentiation
Conduct industry, client, and competitive research to identify emerging trends, growth opportunities, and strategic positioning
Identify cross sector and cross market opportunities that enhance industry offerings and expand client reach
Plan and manage industry focused marketing programs and campaigns, including conferences, sponsorships, client events, association involvement, webinars, thought leadership campaigns, and digital marketing initiatives
Oversee development of marketing collateral such as brochures, case studies, presentations, videos, email campaigns, and social media content, ensuring brand consistency and industry relevance
Support client capture strategies by partnering with Business Development and technical teams on pursuit-specific marketing efforts
Work closely with Market Directors, Sector Leaders, and Sales teams to align marketing activities with revenue objectives
Collaborate with internal creative and communications teams to deliver integrated marketing campaigns across all channels
Build and maintain relationships with key industry associations, conferences, and influencers relevant to Data Centers
Ensure all marketing initiatives align with corporate brand standards and messaging
Manage marketing budgets for assigned industries and track performance against goals
Measure and report on campaign effectiveness, adjusting strategies based on performance data and business priorities
Qualification
Required
Must have a BA/BS and ten (10) years of progressive marketing experience, preferably within professional services, AEC, technology, industrial, or manufacturing related industries
Demonstrated experience developing and executing industry specific go to market strategies
Strong understanding of complex, technical services and the ability to translate them into compelling messaging
Proven ability to manage multiple initiatives, prioritize effectively, and collaborate across cross functional teams
Excellent written and verbal communication skills
Strong skills in digital marketing, analytics, marketing automation tools, and CRMs
Strong project management skills with attention to detail
Must possess expert Microsoft Office suite skills
Preferred
Experience marketing services related to data centers or mission‑critical infrastructure
Familiarity with client capture support, proposal coordination, or business development strategy
Experience working in a matrixed organization supporting multiple stakeholders
Benefits
Freedom to Work program: Set your own schedule and location (as appropriate).
Principal program: Earn the opportunity to become an owner of the firm.
Flexible paid time off/vacation: Take time off when it makes sense for you and your team.
Career development: Explore a wide range of learning and growth opportunities within and across industries.
Health, life, vision, and dental insurance: Cover all your medical bases.
Paid sick time, retirement plan, fitness reimbursement, pet insurance, identity protection, technology stipend, employee assistance program, and more!
Company
Woolpert
Woolpert is a design, geospatial, and infrastructure management firm.
Funding
Current Stage
Late StageTotal Funding
$2.93MKey Investors
MSD Partners
2022-11-23Series Unknown· $2.93M
2021-03-24Private Equity
2017-12-15Private Equity
Recent News
citybiz
2025-07-23
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