Marketing Manager (III) [207377] jobs in United States
cer-icon
Apply on Employer Site
company-logo

Aquent · 17 hours ago

Marketing Manager (III) [207377]

Aquent is seeking a visionary product marketing professional to help define how products are positioned, launched, and embraced worldwide. In this pivotal role, you will lead end-to-end product marketing strategies, providing essential market context and guiding product development to ensure offerings resonate with target audiences.

Human ResourcesOutsourcingRecruiting

Responsibilities

Act as a subject matter expert, guiding product and feature development through market analysis and industry insights
Lead the development of comprehensive marketing plans, including goal-setting, positioning, and audience definition for regional and functional teams
Create and implement strategic frameworks for product marketing content across multiple channels
Define, track, and analyze key product and business metrics using both quantitative and qualitative data
Conduct market sizing and opportunity validation to identify new ventures and support long-term strategic vision
Develop compelling positioning and messaging, executing robust go-to-market strategies for new products and features
Translate user insights into actionable strategies, advocating for optimal in-product experiences and engagement
Drive product brand positioning, value propositions, and messaging consistency across all narratives
Independently produce high-quality marketing content in collaboration with cross-functional and production teams
Initiate, scope, and manage user research initiatives with internal and external partners
Lead and optimize medium to large-scale marketing campaigns, evaluating performance to improve effectiveness and outcomes

Qualification

Product positioningMarket activationCampaign managementGo-to-market strategyAnalytical skillsConsumer behaviorBrand managementSituational leadershipClient managementStorytelling ability

Required

Proven expertise in product positioning and market activation
Strong analytical skills with the ability to synthesize complex data into actionable insights
Deep understanding of consumer behavior and engagement strategies
Demonstrated situational leadership and adaptability
Extensive experience managing campaigns from strategy through execution and optimization
Ability to create clear, compelling marketing briefs that align stakeholders
Exceptional client and partner management skills
Solid foundation in brand management and stewardship
Strong knowledge of industry trends and competitive landscapes
Natural storytelling ability with a talent for communicating value
Comprehensive understanding of go-to-market strategy and execution

Benefits

Subsidized health, vision, and dental plans
Paid sick leave
Retirement plans with company matching

Company

We supply Fortune500 clients with the best talent on the market!

Funding

Current Stage
Late Stage
Total Funding
$12.5M
Key Investors
Crystal Financial
2015-06-15Debt Financing· $12.5M

Leadership Team

leader-logo
Steven Kapner
Co-Founder and Managing Director
linkedin
Company data provided by crunchbase