Marketing Communications Director jobs in United States
cer-icon
Apply on Employer Site
company-logo

Corning Incorporated · 12 hours ago

Marketing Communications Director

Corning Incorporated is one of the world’s leading innovators in glass, ceramic, and materials science. The Marketing Communications Director will lead the communications team to develop strategic messaging for the Solar MAP and support product marketing activities across solar and semiconductor markets.

Manufacturing
badNo H1Bnote

Responsibilities

Lead the annual planning process to develop and implement the marketing communications strategy, messaging and program of communications activities including public relations, media relations, tradeshows and customer outreach activities
Develop and coordinate with respective business managers (semi, poly, wafer, module) product communications activities including product communications plans, related technical and commercial collateral materials, press releases, product presentations, media activities, product webpages, live product demonstrations, technical presentations and related tradeshow/conference exposures, and any social media content
Lead all promotion activities for new product launches including naming, promotion, media interviews, launch events, article placement, influencer interviews and branding campaigns
Develop and implement proactive public relation, media relations and community engagement plans across the business locations. Establish media contacts and develop relationships to help broaden and deepen communication channels
Develop and execute the integrated messaging for the new Solar MAP in support of business objectives through employee townhalls and communications meeting across business locations (MI, AZ) and products (semi, poly, wafer module)
Lead quarterly earning’s communications process and activity for Solar in close to collaboration with finance and Corporate IR teams
Develop executive communications for internal communications including CMG, Board of Director Meetings and SLT, and external communication opportunities. Coordinate with all three business (poly, wafer, module) to integrate core messaging, financial results and growth opportunities
Develop and maintain crisis management and response plan
Coordinate across the Solar business managers and Corporate Communications to create an integrate communications strategy and ensure strong alignment of messaging and position
Lead tradeshow activities including overall project management, speaking engagements, customer engagement and media events
Collaborate with Corporate Communications teams to ensure alignment of positions and response plans; Develop messaging documents, Q&A, stand by statements and other materials as needed
Own and manage digital marketing platforms, develop content and strategies in support of the business objectives
Monitor and react to industry issues that impact Solar and provide the organization with the capabilities and platform to assert its leadership position with the media, customers, influencers and other stakeholders
Develop and write news releases, feature articles in support of PR and media efforts
Supervise and develop a team of communications professional, with an emphasis on skill-building that develops talent and creates future leaders
Develop communication plans for internal messaging and employee activities in support of initiatives led by Business Managers, MAP Human Resources and Solar MAP GM
Create communications calendar and engagement plan to build one Solar team across all 4,000 employees in MI, AZ and remote locations
Develop internal webpage and employee communications to create pride of association as we expanding existing $1B business into a $2.5B market access platform
Bring to life Solar GM vision, growth goals and create inspirational communication tools including digital, print and video
Lead Investor Day activities for Solar business and collaborate with Corporate IR to align on key messaging, including speech writing, product demos and overall event logistics
Write and develop executive communication for corporate events including Corning Management Group (CMG), Board of Directors (BOD), and Senior Leadership Team (SLT)
Coordinate with marketing communications team to develop external cadence for Solar GM to engage local community leaders, government officials and local events to promote the Solar MAP and the benefit of our business operations in local markets
Develop plan for external speaking engagements and content creation to support marcomm objectives for Solar GM to establish Corning as the preeminent c-Si manufacturing in the US

Qualification

Marketing communications strategyPublic relationsMedia relationsCrisis managementDigital marketingExecutive communicationsGlobal experienceForeign language skillsTeam leadership

Required

Graduate-level education in a related field
Global experience
Foreign language skills

Benefits

Company-wide bonuses and long-term incentives align with key business results and ensure you are rewarded when the company performs well.
100% company-paid pension benefit with fixed contributions that grow throughout your career.
Matching contributions to your 401(k) savings plan.
Health and well-being benefits include medical, dental, vision, paid parental leave, family building support, fitness, company-paid life insurance, disability, disease management programs, paid time off, and an Employee Assistance Program (EAP) to support you and your family.
Recognition program to celebrate successes and reward colleagues who make exceptional contributions.

Company

Corning Incorporated

company-logo
Corning is a manufacturer of glass, ceramics, and related materials.

Funding

Current Stage
Late Stage

Leadership Team

leader-logo
Gabrielle Bailey
CEO & Executive Communications
linkedin
leader-logo
Steve Warneke
Chief of Staff to the CEO
linkedin
Company data provided by crunchbase