Middle Georgia State University · 2 days ago
Auxiliary Services Marketing & Administrative Coordinator
Middle Georgia State University (MGA) is a public institution focused on providing affordable education in Georgia. The role involves marketing and communications for Auxiliary Services and serving as a customer service point of contact for the department.
Higher Education
Responsibilities
Responsible for Marketing and Communications Activities for Auxiliary Services (60%) -
These activities include, but are not limited to, the creation and deployment of comprehensive marketing and communication plans for each unit that may include website content updates, social media content creation and administration, business development activities, and the creation and distribution of internal and external messaging to reach target audiences through varied media channels. (Areas of responsibility include University Housing, Recreation & Wellness Center, Hatcher Conference Center, Summer Camps, Vending Services, Knight Card and Parking & Transportation)
Acts as the university liaison for contractual service providers to assist with marketing and communications support and ensure MGA brand standard compliance relating to for marketing and communications for: MGA Bookstores, Dining Services, External Camp Contractors
Works with MarComm as the department liaison and to ensure brand compliance and the proper utilization of messaging channels
Serves as Customer Service and Administrative Support for the Department (30%) -
Conducts unit satisfaction surveys and generates reports that can be utilized for operations and messaging adjustments when necessary
Assists in the response of departmental inquiries where appropriate
Assists with administrative related tasks such as auxiliary reconciliations, deposits, and commission reports
Performs a Variety of Related Duties (10%) -
Serves on university committees as assigned
Performs related duties as assigned
Qualification
Required
Bachelor's degree in marketing, communications, public relations, media or comparable work experience
Willingness to work a flexible schedule in order to meet deadlines or attend events
Possession of or ability to readily obtain a valid driver's license issued by the State of Georgia for the type of vehicle or equipment operated
Knowledge of marketing best practices
Knowledge of layout/design and editing principles
Knowledge of supervisory principles and practices
Skill in the operation of computers and job related software programs
Skill in decision making and problem solving
Skill in interpersonal relations and in dealing with the public
Skill in oral and written communication
Company
Middle Georgia State University
Middle Georgia State University offers doctoral and bachelor's degrees, numerous associate's degrees and is the only 4-year aviation program in the state of Georgia.