ChatGPT Jobs · 15 hours ago
Content & Social Media Marketing Lead (B2B)
United States
Full-time
Remote
Mid Level
$65K/yr - $85K/yr
3+ years expC-P Systems Corporation is focused on delivering precise engineering and construction documentation while expanding their services. They are seeking a Content & Social Media Marketing Lead (B2B) to manage marketing initiatives, including copywriting, social media, and content strategy, to drive business development and lead generation efforts.
Computer Software
Responsibilities
Develop and execute a content strategy
Write, edit, and publish high-quality content
Create short-form content such as reels, stories, carousels, and short videos
Develop graphic elements, videos, and campaigns
Create branded collateral
Email Marketing to current marketable database
Manage day-to-day posting across social platforms
Plan and maintain a content calendar
Monitor comments, messages, and mentions and engage with the community
Stay current with platform trends, formats, and algorithm updates
Track and analyze content and social performance metrics
Optimize content based on engagement, reach, conversions, form fills, and seo/geo rankings
Provide regular reports and insights with actionable recommendations
Track and report on marketing metrics
Coordinate and assist external marketing agencies and vendors. Collaboration in content and collateral creation to aid agencies in digital marketing campaigns and strategy including but not limited to (SEO, GEO, SEM, paid performance campaigns, paid content syndication, nurture campaigns, sequencing, and website page creation
Manage content approvals and deadlines
Support launches, campaigns, and promotions with integrated content
Sales enablement aiding in occasional outreach in prospecting and lead followup
Connect with project personnel to gather information for case studies and staff resumes
Manage and update website content via wordpress
Qualification
Required
3+ years of hands-on B2B marketing experience
Demonstrated experience with CRM platforms (HubSpot preferred)
Demonstrated experience with Wordpress
Competence marketing complex solutions to professionals in a B2B environment
Strong technical writing, editing, and organizational skills
Ability to translate technical concepts into clear, compelling content
Strong interpersonal skills
Creative, flexible, and inquisitive with strong initiative
Excellent follow-through and time management skills
Associate's/Bachelor's degree in Marketing, Communications, Business, or related field
Preferred
Professional consulting services experience; Architecture-Engineering-Construction (A-E-C) industry experience is a plus
Familiarity with content marketing and SEO best practices
Experience with LinkedIn Sales Navigator and account-based marketing
Comfort with AI tools for content development
Benefits
Medical
Dental
Life
Retirement
PTO
Paid vacation
Paid holidays
Paid personal days
Maternity & paternity leave
Health insurance
Dental insurance
Short term disability insurance
Long term disability insurance
Life insurance
401K
Company
ChatGPT Jobs
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2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase