Adaptive Teams · 1 day ago
Go-to-Market Marketing Consultant
United States
Full-time
Remote
Senior LevelAdaptive Teams is a leading provider of Amazon growth services, and they are seeking a senior marketing consultant to lead the go-to-market strategy for their AI-powered PPC ad analyser, Optimo. The role involves shaping the launch strategy, refining messaging, and delivering an actionable launch plan.
Outsourcing/Offshoring
Responsibilities
Shape the go-to-market strategy for Optimo’s public launch
Refine positioning, messaging, and ICPs for a PPC-driven audience
Define launch channels, timelines, and success metrics
Advise on pricing, packaging, and early acquisition strategy
Pressure-test assumptions and bring a senior, external POV
Deliver a clear, actionable launch plan the team can execute
Qualification
Required
Proven experience launching B2B SaaS products (ideally marketing or AI-driven tools)
Strong GTM strategy, positioning, and messaging expertise
Hands-on understanding of performance marketing / PPC ecosystems
Ability to work autonomously and deliver structured recommendations
Consultant mindset: pragmatic, opinionated, and outcome-focused
Benefits
Flexible engagement: hourly or fixed-fee project
Fully remote — applicants from LATAM, Europe, or the US welcome
Direct influence on the launch of a new AI product
Access to a real product already in beta, not just a concept
Opportunity for follow-on work if the launch clicks
Company
Adaptive Teams
At Adaptive Teams, we take the guesswork out of recruitment, ensuring your company finds the right remote talent at the right time.
Founded in 2023
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase