Beautiful Easy, LLC · 7 hours ago
Freelance Ecommerce Copywriter
United States
Full-time
Remote
Mid, Senior LevelBeautiful Easy is a growing, independent beauty company known for our award-winning LiLash Cosmetics brand. They are seeking a Freelance Ecommerce Copywriter to support ongoing copy needs across email, website, blog, and marketing activations for two established DTC beauty brands.
Cosmetics
Responsibilities
Write campaign and promotional emails tied to launches, offers, and seasonal moments
Support lifecycle and flow copy updates as needed
Optimize subject lines, preview text, hooks, CTAs, and body copy for performance
Write with clear intent: revenue-driven, brand-aligned, fluff never
Typical workload includes multiple campaign emails per week, with occasional flow updates
Write and update PDPs, landing pages, collection pages, and educational site content
Clearly articulate value propositions, benefits, differentiators, and proof points
Collaborate with Ecommerce Manager and Marketing leader on copy improvements tied to conversion performance
Maintain consistent brand voice across pages and across brands
Write SEO-informed blog content that supports acquisition and education
Turn content briefs and keyword direction into useful, on-brand articles
Refresh and optimize existing blog content when needed
Balance search intent with brand clarity and conversion opportunities
Write copy for product launches, promotions, and marketing activations
Develop campaign-level messaging that can be adapted across channels
Ensure messaging ladders up to the offer, audience, and business objective
Qualification
Required
Experience writing copy for ecommerce / DTC brands
Ability to write across multiple brands or product lines with distinct voices
Strong portfolio demonstrating email, website, and long-form content
Clear understanding of ecommerce fundamentals: CVR, AOV, CAC, retention
Ability to shift tone and depth by channel (email ≠ PDP ≠ blog)
Comfort writing both conversion-focused and educational copy
Ability to manage workload independently within a part-time structure
Fast turnaround, strong communication, and high attention to detail
Company
Beautiful Easy, LLC
We are an established, international cosmetic company that has cultivated a reputation for developing and distributing high quality cosmetics.
Founded in 2007
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase