SharkNinja · 1 day ago
Manager, Affiliate Marketing – Canada DTC
Needham, MA, United States
Full-time
Onsite
Mid, Senior Level
$101K/yr - $135K/yr
5+ years expSharkNinja is a global product design and technology company known for its innovative lifestyle solutions. The Affiliate Marketing Manager will be responsible for managing and optimizing the affiliate program to support direct-to-consumer revenue growth, collaborating with various teams to ensure effective marketing strategies.
BeautyConsumer ElectronicsConsumer GoodsRetail
Responsibilities
Manage and Scale the Affiliate Program: Oversee day-to-day operations of the affiliate program, including partner recruitment, onboarding, and relationship management to drive growth across SharkNinja’s owned and operated DTC sites
Affiliate Strategy Development: Develop and execute strategies to diversify the affiliate portfolio, identifying opportunities across content creators, coupon sites, loyalty partners, influencers, and emerging affiliate types
Performance Analysis and Optimization: Monitor affiliate performance metrics, analyze campaign data, and generate actionable insights to continuously improve ROI and efficiency
Budget Management: Manage the affiliate marketing budget, including partner payouts, technology/platform costs, and campaign incentives, ensuring cost-effective performance
Full-Funnel Campaign Support: Support full-funnel marketing efforts by ensuring affiliate strategies align with broader digital marketing initiatives and brand objectives
Compliance and Brand Integrity: Ensure all affiliate content align with SharkNinja’s brand guidelines, FTC regulations, and legal standards
Competitive Benchmarking: Stay current on industry trends, competitor activity, and affiliate innovations to identify new opportunities and stay ahead of the curve
Reporting & Stakeholder Communication: Deliver regular performance reports and insights to internal stakeholders, demonstrating the channel’s impact on revenue and brand growth
Qualification
Required
5+ Years in Affiliate Marketing Proven experience managing an affiliate program, ideally in a consumer goods, e-commerce, or DTC (Direct-to-Consumer) environment
Affiliate Network Expertise Hands-on experience with major affiliate platforms (e.g., Impact, Rakuten, CJ Affiliate, ShareASale, Awin). Experience launching or scaling programs on these platforms is highly valuable
Partner Development & Relationship Management Track record of identifying, onboarding, and optimizing affiliate partnerships across content, influencer, coupon, loyalty, and deal sites
Cross-Functional Collaboration Experience working with paid media, brand marketing, creative, PR, and analytics teams to drive integrated marketing efforts
Performance Analysis and Reporting Demonstrated ability to analyze affiliate channel performance, use attribution tools, and deliver insights to drive growth
Budget & Payout Management Experience setting and managing channel budgets, partner commission structures, and incentive models
Full-Funnel Marketing Knowledge Understanding how affiliate fits into the broader marketing mix (awareness to conversion) and supports multi-channel strategy
Strong relationship building and communication skills with the ability to influence and inspire both internal and external partners
Bilingual (EN/FR)
Experience driving cross functional initiatives with global teams and external collaborators
Strategic thinker with the ability to connect the dots between brand, product, and consumer needs
Strong organizational skills and project management expertise across multiple complex initiatives
Passion for brand storytelling, innovation, and consumer centric marketing
Analytical mindset with experience evaluating campaign and partner performance using data
Creative problem solver with a bias toward action
Comfortable working in a fast paced, dynamic environment
Preferred
Affiliate Agency Experience Preferred
Benefits
Medical insurance
Dental insurance
Vision insurance
Flexible spending accounts
Health savings accounts (HSA) with company contribution
401(k) retirement plan with matching
Employee stock purchase program
Life insurance
AD&D
Short-term disability insurance
Long-term disability insurance
Generous paid time off
Company holidays
Parental leave
Identity theft protection
Pet insurance
Pre-paid legal insurance
Back-up child and eldercare days
Product discounts
Referral bonus program
Competitive health insurance
Retirement plans
Wellness programs
SharkNinja product discounts
Company
SharkNinja
SharkNinja is a consumer goods company that offers beauty, home care, kitchen appliances, and outdoor electronic products.
1001-5000 employees
H1B Sponsorship
SharkNinja has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (40)
2024 (33)
2023 (18)
2022 (22)
2021 (29)
2020 (24)
Funding
Current Stage
Public CompanyTotal Funding
$1.2BKey Investors
CDH Investments
2025-08-20Post Ipo Secondary· $638M
2024-03-19Post Ipo Secondary· $272.13M
2023-12-04Post Ipo Secondary· $286.47M
Leadership Team
Mark Barrocas
Chief Executive Officer
Adam Quigley
EVP, Chief Financial Officer
Recent News
Benzinga.com
2026-01-23
2026-01-21
Company data provided by crunchbase