Intentsify · 17 hours ago
Senior Media Buyer
United States
Full-time
Remote
Senior Level
7+ years expIntentsify is a company that provides B2B organizations with buyer-intent intelligence and solutions to act on that intelligence. They are seeking a Senior Media Buyer to support B2B activations, guide supply path optimizations, and manage media inventory across various channels.
AnalyticsArtificial Intelligence (AI)B2BLead GenerationMarketingSoftware
Responsibilities
Work with Intentsify’s campaign managers to analyze and understand the ad inventory needs across campaigns
Work with the media strategy, sales, and campaign management teams to refine and secure campaign-specific and customer-specific inventory in advance of campaign execution
Work with Intentsify’s unique media consumption data to understand high-priority publishers/partners to feature in our inventory management efforts
Build relationships with media sellers and platforms to secure applicable advertising inventory, sponsorship relationships, etc. to support the business
Oversee the management and trafficking of relevant deals within Intentsify’s media buying platforms. Hands-on experience in the Trade Desk, Xandr, Beeswax/Freewheel, OutMoove, Mountain, DV 360, and StackAdapt is strongly preferred
Create and deliver regular reports on inventory consumption, availability, and profitability across the business
Partner with the finance team to support the tracking and financial reporting related to Intentsify’s inventory utilization
Qualification
Required
7+ years of digital advertising experience, preferably in media buying or campaign management; agency experience would be preferred
In-depth knowledge of digital advertising, in particular an understanding of the media ecosystem and media buying operations
Familiarity with deal types, DSPs, and hands-on in-platform experience trafficking deals in platforms like the Trade Desk, Xandr, DV 360, and others
Experience negotiating various inventory supply agreements across the advertising ecosystem, either on the buy-side or on the sell-side, with familiarity in different media currencies, negotiating tactics, price analysis, and audience data incorporation
Strong analytical fundamentals, with a comprehensive and data-driven approach
Exceptional organizational abilities and the capacity to manage multiple projects simultaneously
Excellent oral and written communication skills across all levels of management
Demonstrated ability to manage details meticulously, work efficiently, and adjust priorities as necessary
A self-starter mindset with a drive to help achieve company goals
Preferred
Hands-on experience in the Trade Desk, Xandr, Beeswax/Freewheel, OutMoove, Mountain, DV 360, and StackAdapt is strongly preferred
Agency experience would be preferred
Benefits
Competitive Medical, Dental, and Vision plans
Flex-time and open vacation policy
Tremendous growth opportunity within a fast-growing start up
Short term and long term disability
Life Insurance
Company
Intentsify
Intentsify is a software company that provides services in data cleansing, lead generation, and marketing analytics for B2B industries.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
BV Investment Partners
2021-12-16Private Equity
Leadership Team
Marc Laplante
CEO, Co-Founder and Chairman of the Board
Allie Kelly
Chief Marketing Officer
Recent News
MarTech Breakthrough
2025-08-14
Company data provided by crunchbase