Pulley · 20 hours ago
Senior Channel Partner Manager
Pulley is a company dedicated to simplifying the process of starting a business, focusing on equity management tools for founders. The Senior Channel Partner Manager will be responsible for managing and growing relationships with various partners to drive revenue through referrals and build a sustainable pipeline of opportunities for the sales team.
Financial ServicesFinTechInformation ServicesSoftware
Responsibilities
Own a portfolio of channel partners across accelerators, law firms, fractional CFO networks, and VC portfolio programs
Formalize and scale partner relationships that are currently informal or ad hoc
Evaluate partner performance and determine where Pulley should invest deeper versus operate with lighter-touch or autopilot support
Make clear recommendations on partner prioritization, expansion, or deprioritization based on data and outcomes
Execute Pulley’s channel partnership framework to turn trusted ecosystems into repeatable sources of qualified leads
Partner with Partnerships leadership to pilot and refine channel motions and identify high-performing partner archetypes
Enable partners to introduce Pulley at high-intent moments such as cohort onboarding, fundraising preparation, or compliance milestones
Track partner-sourced pipeline and ARR, using partner-influenced revenue as a directional signal
Deploy partner enablement assets including playbooks, one-pagers, training materials, and referral workflows
Coordinate and run partner training sessions as programs mature
Ensure partners understand Pulley’s value proposition, competitive positioning, pricing structure, and common objections
Act as the primary point of contact for partner-referred customers and ensure clean handoffs to Sales, Customer Success, or Managed Services
Join partner-referred sales conversations as needed to support alignment or unblock deals
Collaborate with Sales, Marketing, RevOps, and Customer Success to ensure partner-sourced opportunities are properly tracked and converted
Maintain accurate partner records, referral tracking, and performance data in CRM and partner tools
Provide regular reporting on partner performance, including referrals per partner, setup-to-paid conversion, and cohort or portfolio penetration
Qualification
Required
4–5 years of experience in partnerships, business development, or a related GTM role
Direct experience managing channel partnerships that involve referrals, revenue share, and/or co-selling motions
Proven ability to drive partner-sourced pipeline through repeatable referral or channel programs
Comfort building programs and processes from scratch in an ambiguous, fast-moving environment
Strong judgment in prioritizing partner investment based on performance and outcomes
Ability to enable partners with clear messaging, training, and materials so they can independently represent a product
Experience collaborating cross-functionally with Sales, Marketing, RevOps, and Customer Success
Strong operational discipline, including CRM hygiene, referral tracking, and performance reporting
Comfort operating as a senior, hands-on individual contributor
Benefits
Competitive salary and equity
Medical, Dental, and Vision insurance
Unlimited PTO plus Winter holiday break
Parental leave
Generous stipends for WFH, learning, wellness, and AI tools
401(k) match (US) / Pension match (Canada)
Company
Pulley
Pulley is a developer of cap table management, communications hub, and fundraising modeling platforms to manage equity for startups.
Funding
Current Stage
Growth StageTotal Funding
$50.15MKey Investors
Founders FundStripe
2022-07-13Series B· $40M
2020-10-21Series A· $10M
2020-03-17Seed· $0.15M
Recent News
2025-07-16
Company data provided by crunchbase