Intelliswift - An LTTS Company · 10 hours ago
Marketing Insights Researcher (Brand Tracking)
United States
Contract
Remote
Senior Level
$75/hr - $85/hr
6+ years expIntelliswift, an LTTS Company, is focused on marketing research dedicated to new product innovations and identifying audiences for devices and products. The Marketing Insights Researcher will manage end-to-end brand tracking and translate findings into actionable insights, collaborating across various channels to drive business impact.
Big DataBusiness IntelligenceCloud ManagementEnterprise SoftwareInformation Technology
Hiring Manager
Deepak Jasti
Responsibilities
Managing end-to-end Brand Tracking, including survey design, data cleanliness/quality, and reporting
Translate findings into actionable insights with clear recommendations/implications and produce highly effective communication that motivates people to apply learnings in marketing and across the organization
Ability to go deep and uncover underlying/cohort-based trends, proactively spotting competitive opportunities and risks latent in the data
Successful management of the program across devices, delivering reporting, recommendations, and additional data on time on a regular cadence
Desire and ability to contextualize brand tracker learnings with large macro-economic, company-level, or org/pillar level moments to interpret or add understanding to the data and recommendations
Qualification
Required
6+ years of experience with extensive background in quantitative and qualitative research, including hands-on experience in survey/discussion guide and data analysis (weighting, data cleaning, regression, etc.)
Direct experience on brand tracking programs required
Independently execute full-cycle brand tracking programs and leveraging primary and secondary sources to inform analysis and strategies to drive business outcomes
Problem-solving and prioritization experience to move from blank slate to a research problem matched with a methodology
Proven track record of managing data sets and overseeing responsibility for data hygiene and reporting
Excellent communication and presentation skills with a proven track record of delivering concise, sharp, executive level synthesis to influence business decisions and strategies
Experience thinking holistically/creatively in addition to technically/analytically
Work well in a dynamic and fast-paced environment
Experience collaborating proactively and effectively with a broad variety of partners
Preferred
Experience conducting research on hardware products
Ability to work with challenging stakeholders, e.g. crafting effective questions and managing relationships
Values collaboration and can speak to its importance; credibility is essential
Company
Intelliswift - An LTTS Company
''Intelliswift, an LTTS Company, delivers world-class Digital Product Engineering, Data Management, Analytics & AI, and Digital Ent Solutions
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2024-11-11Acquired
Leadership Team
Pat Patel
Founder & Executive Chairman
Recent News
Business Standard India
2024-11-12
2024-04-08
Company data provided by crunchbase