SGS Consulting · 17 hours ago
Marketing Insights Researcher
United States
Contract
Remote
Senior Level
$55/hr - $80/hr
6+ years expSGS Consulting is a company focused on developing groundbreaking products at the intersection of hardware, software, and platform. They are seeking a Marketing Insights Researcher who will manage brand tracking programs, translate insights into actionable marketing recommendations, and uncover trends to drive product and brand outcomes.
ConsultingRecruitingStaffing Agency
Hiring Manager
Vaibhav Malviya
Responsibilities
Managing end-to-end Brand Tracking program, including survey design, data cleanliness/quality, and reporting
Translate findings into actionable insights with clear recommendations/implications and produce highly effective communication that motivates people to apply learnings in marketing and across the organization
Ability to go deep and uncover underlying/cohort-based trends, proactively spotting competitive opportunities and risks latent in the data
Successful management of the program across VR and Wearables devices, delivering reporting, recommendations, and additional data on-time on a regular cadence
Desire and ability to contextualize brand tracker learnings with large macro-economic, company-level, or org/pillar level moments to interpret or add understanding to the data and recommendations
Qualification
Required
6+ years of experience in the Wearables or Hardware domain
Strong focus on Market Research and Product Research supporting Branding initiatives
Extensive background in quantitative and qualitative research
Hands-on experience in survey/discussion guide and data analysis (weighting, data cleaning, regression, etc.)
Direct experience on brand tracking programs required
Independently execute full-cycle brand tracking programs
Leverage primary and secondary sources to inform analysis and strategies to drive business outcomes
Problem-solving and prioritization experience to move from blank slate to a research problem matched with a methodology
Proven track record of managing data sets and overseeing responsibility for data hygiene and reporting
Excellent communication and presentation skills
Proven track record of delivering concise, sharp, executive level synthesis to influence business decisions and strategies
Experience thinking holistically/creatively in addition to technically/analytically
Work well in a dynamic and fast-paced environment
Experience collaborating proactively and effectively with a broad variety of partners
Preferred
Experience conducting research on hardware products
Ability to work with challenging stakeholders, e.g. crafting effective questions and managing relationships
Values collaboration and can speak to its importance; credibility is essential
Prior MAANG or Big-Tech Experience
Company
SGS Consulting
SGS Consulting is a client-centric organization that offers workplace and payroll solutions.
1001-5000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase