PacificSource Health Plans · 2 months ago
Director, Marketplace Sales
Portland, OR
Full-time
Onsite
Senior Level, Lead/Staff
$108K/yr - $184K/yr
10+ years expPacificSource Health Plans is dedicated to helping members access quality, affordable care. The Director of Marketplace Sales will manage operations and support strategy execution within Medicare Sales, Individual Sales, Dual Special Needs Program (DSNP) Sales, and Program of All-inclusive Care for the Elderly (PACE) Sales/Enrollment.
CommunitiesCustomer ServiceNon Profit
Responsibilities
Develop and implement individualized sales and distribution strategies for four LOBs (Medicare, Individual, DSNP, PACE); working directly with senior leadership to achieve growth and profitability goals of PacificSource. Ensure that plans align with and advance the enterprise strategic plan and annual work plan for the respective LOBs
Manage member acquisition and retention strategies, including evaluating market profitability. Ensure progress towards profitable member acquisition through regular analysis and review
Ensure all lines of business meet all Centers for Medicare and Medicaid Services (CMS) and state regulatory and contractual requirements
Foster and strengthen relationships with PacificSource’s Medicare, Individual, DSNP, and PACE provider partners, brokers, regulators, and other internal and external stakeholders, including the Medicaid and Employer Group LOB. ntribute in LOB governance model
Maintain high community visibility in all markets, ensuring that PacificSource participates in conversations and activities which may result in generating future sales. This includes connecting with community resources such as care finders, care coordinators, and other healthcare resource aggregators
Partner closely with the Director of Enterprise Sales Strategy, state Market Presidents, Regional Sales Directors, and other leadership to align strategies across regions and functions. Support LOB leaders in managing the Profit & Loss for the respective areas of responsibility. Act as a subject matter expert for Marketplace, traditional Medicare, DNSP, and PACE sales
Closely track service levels and adjust operations and strategies as needed to maintain high levels of service. Monitor all relevant metrics, maintain dashboards and reporting, and communicate status to senior leadership
Collaborate with product development team to support the development of and enhancement of marketable products in respective service areas
Manage internal and external commission strategies and ensure effective execution. Track monitor and report organizational and individual Sales Goals, according to standard protocols established
Medicare LOB: Support development and execution of Medicare business strategies in partnership with Sales, Marketing and other leaders within the organization. Monitor performance and recommend adjustments and maintain positive broker relationships across operating areas. Ensure education and distribution channels are informed about company products and services
Individual LOB: Lead field sales and inside sales operations, focusing on efficiency, quality, and developing high-quality sales and customer service skills across all teams. Guide broker channel strategy and explore alternative distribution opportunities. Support innovative direct-to-consumer sales initiatives to drive growth in Individual LOB
DSNP LOB: Contribute to DSNP sales strategies and collaborate with other LOB leaders to maintain alignment and across the organization
PACE LOB: Coordinate Sales and Marketing (SAM) PACE-related activities and projects, ensuring timely communication across teams. Support development of referral and broker strategies to optimize enrollment and profitability. This includes direct-to-consumer sales and marketing
Manage lead generation and conversion activities in collaboration with marketing teams, ensuring alignment with department goals
Direct the development, implementation and communication of department programs
Responsible for hiring, staff development, coaching, performance reviews, corrective actions, and termination of employees. Provide feedback, including regular one-on-ones and performance evaluations, for direct reports. Develop and monitor annual department budgets
Actively participate in various strategic and internal committees in order to disseminate information within the organization and represent company philosophy
Qualification
Required
Minimum of 10 years of experience in health insurance or health insurance sales, with experience in Medicare products
Well-developed relationships within the insurance community
Management or supervisory experience required
Current Department of Insurance Life and Health License or eligible to obtain one within 6 months in the role
Bachelor's degree required
Candidates with an Associate's degree and 2 years of relevant experience, or a high school diploma and 4 years of relevant experience, in addition to the required minimum years of Work Experience will also be considered
Excellent communication skills, both written and verbal
Basic math skills required, including percentages, ratios, graphing and spreadsheet skills
Ability to communicate effectively with all types of individuals including senior leadership
Requires ability to define and prioritize problems and manage workload without direct supervision
Ability to develop a thorough understanding of PacificSource products and the competitive environment
A working knowledge of underwriting and risk factors
Ability to work reliably and professionally both inside and outside the organization
Must have the ability to be self-motivated and self-directed in daily work
Thorough understanding of health insurance issues, both national and State, and the factors that affect the insurance market
Demonstrated proficiency in Individual sales
Excellent public relations skills and public speaking ability
Ability to effectively explain plans and administration to groups of varying educational backgrounds and familiarity with benefits
Ability to effectively communicate with various internal departments
Company
PacificSource Health Plans
Founded in 1933, PacificSource is a not-for-profit health insurer for people and organizations throughout the Northwest.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
John Espinola MD MBA
President and CEO
Erick Doolen
Chief Operating Officer
Recent News
2025-11-29
2025-10-22
Company data provided by crunchbase