Sandisk · 18 hours ago
Sr Segment Marketing Manager
Milpitas, CA
Full-time
Hybrid
Senior Level, Lead/Staff
$154K/yr - $218K/yr
8+ years expSandisk is a leading company in the computer hardware industry, renowned for its innovative solutions in Flash and advanced memory technologies. The Sr Segment Marketing Manager will develop segment and customer-level strategies, manage customer messaging, and serve as the main point of contact for the Devices BU, ensuring alignment with customer needs and market trends.
Data StorageManufacturingSemiconductor
Responsibilities
Develop segment and customer-level strategies
Customer Strategy – Work with Account Team to layout long-term strategy for key accounts
Long-Range Planning – Support BLM and PLM to create Long-Range Plan (LRP), Rolling 8 Quarter forecast (R8Q), Rolling 2 Quarter forecast (R2Q) and Product Business Cases
Product Transition Strategy – In conjunction with Account team define and drive the product level qualification, End-of-Life (EOL) and Product transition plan
Pricing Strategy – In conjunction with Account Team and Business Management & Planning (BMP), develop long-term customer pricing strategy to maximize revenue, profit and share
Serve as the main Devices BU point of contact for the customer
Be customer escalation point for all BU functions: BMP, Business Planning & Pricing (BPP), Business Operations, Outbound Marketing, PM, AE
Work with BMP on Requests for Quotations (RFQs) to ensure the share, revenue and profit correspond to our long-term product investments
Work with AE and Technical Account Team to make sure qualification plan is aligned with PM and customer
Work with Technical Account Team and Warranty Team on any field failure excursions focusing on business/segment impact & future product implications
Work with PM to create future product definition alignment with the customer
Main point of contact for all Quarterly meetings with customer (e.g. QBR/SBR, QTR, QPP, Forecast Meetings, Roadmap Meetings and Product Deep Dives)
Accountable for all content presented for the quarterly meetings
Manage Customer Messaging from BU
Interface with customer to promote WDC products / solutions into customer's target applications & get design win for new products
Stay up-to-date on market and industry trends and leading practices, formulate plans to address
Process competitive intelligence for key competitors in the segment and within key accounts & provide insight to PM for creation of competitive roadmap
Meet with customer architect, product, program and procurement teams, as appropriate, to gather longer-term solution, product, application and qualification requirements / decision criteria
Interlock with Account Team to drive Account Strategy
Layout key design wins and plan to align with our roadmap
Work with sales and customer to create strategy to remove holes in our roadmap to cover all needs
Create sales enablement materials & conduct training as needed
Qualification
Required
Bachelor's degree in Marketing, Business Administration, or related technical field; MBA preferred
8-10 years of experience within the Storage industry, with at least 5 years in a marketing role
Proven track record in developing and implementing successful segment and customer-level strategies
Strong understanding of product lifecycle management, including product transitions and End-of-Life (EOL) processes
Excellent communication and presentation skills, with the ability to interact effectively with C-level executives and technical teams
Demonstrated ability to analyze market trends, competitive landscapes, and customer needs to inform strategic decisions
Experience in pricing strategy development and execution
Proficiency in creating and managing long-range plans, forecasts, and business cases
Strong project management skills with the ability to lead cross-functional teams
In-depth knowledge of storage technologies and solutions, including emerging trends
Excellent negotiation skills and ability to influence without direct authority
Experience with customer relationship management (CRM) tools and data analysis software
Strong analytical and problem-solving skills
Ability to work in a fast-paced, dynamic environment and manage multiple priorities
Preferred
Certifications in Project Management (PMP) or Product Marketing (PMM) are a plus
Benefits
Paid vacation time
Paid sick leave
Medical/dental/vision insurance
Life, accident and disability insurance
Tax-advantaged flexible spending and health savings accounts
Employee assistance program
Other voluntary benefit programs such as supplemental life and AD&D, legal plan, pet insurance, critical illness, accident and hospital indemnity
Tuition reimbursement
Transit
The Applause Program
Employee stock purchase plan
Sandisk's Savings 401(k) Plan
Company
Sandisk
SanDisk designs, develops, manufactures, and markets data storage solutions in the United States and internationally.
5001-10000 employees
H1B Sponsorship
Sandisk has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (210)
Funding
Current Stage
Public CompanyTotal Funding
$713.58M2025-06-06Post Ipo Secondary· $713.58M
2015-10-21Acquired
1995-11-17IPO
Leadership Team
N
Netanel Nutman
Senior Manager , Software/Protocol Testing
Recent News
2026-01-24
Investing.com
2026-01-24
Company data provided by crunchbase