Bread Financial · 17 hours ago
Senior Director Marketing Services
Bread Financial is a tech-forward financial services company that provides personalized payment, lending, and saving solutions. The Senior Director of Marketing Services is responsible for leading marketing management and execution, overseeing campaign strategies, and ensuring alignment with enterprise goals to maximize profitability and enhance customer experience.
BankingCredit CardsFinancial ServicesPersonal Finance
Responsibilities
Collaborate with partners to understand business trends and create campaigns aligning with marketing strategies. Review data for best practices and partnerships. Ensure marketing services align with enterprise goals. Accountable for a marketing framework that expands into new channels and supports enterprise growth. - (35%)
Oversee leaders that are fully accountable for the coordination, management, and documentation of all internal and external stakeholders and applicable campaign inputs in order to effectively, and holistically, manage the execution of marketing campaigns. - (25%)
Guide leaders in proper staging (including direct responsibility for a variety of CRM tools, processes, and partnerships), audience selections, quality assurance, and deployments of marketing campaigns in order to optimize campaign effectiveness and maximize learnings and profit. - (25%)
Deliver to the organization a risk-aware culture in the Marketing Services organization, ensuring efficient and effective risk and compliance management practices by adhering to required standards and processes. - (15%)
Qualification
Required
High School Diploma or GED
12+ years experience in the Financial Services with a focus on marketing campaign leadership across multiple products, channels, and verticals. Has high proficiency in marketing KPI's, testing, optimization, and continual improvement
10+ years direct leadership experience
Preferred
Bachelor's Degree in marketing, finance, business, economics, computer science, MIS, or a related quantitative discipline
Benefits
Medical
Prescription drug
Dental
Vision
Basic and optional life insurance
Supplemental medical plans
Short and long-term disability
401(k)
11 paid holidays
Flexible Time Off (FTO)
Paid Sick and Safe Time (“PSST”)
Illinois PSST
Illinois Paid Leave
Purchase company stock
Annual incentive bonus
Company
Bread Financial
Bread Financial is a financial services company.
H1B Sponsorship
Bread Financial has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (12)
2024 (13)
2023 (18)
2022 (5)
Funding
Current Stage
Public CompanyTotal Funding
$2.17B2025-11-20Post Ipo Equity· $72.64M
2025-10-28Post Ipo Debt· $500M
2025-03-05Post Ipo Debt· $400M
Recent News
2026-01-13
2026-01-13
Investor's Business Daily
2026-01-13
Company data provided by crunchbase