Strand Marketing · 1 day ago
Senior Media Buyer
Hermosa Beach, CA
Full-time
Hybrid
Mid, Senior Level
4+ years expStrand Marketing is a boutique digital marketing consultancy specializing in strategic client services and performance-based affiliate media buying. They are seeking a Senior Media Buyer to manage and optimize campaigns across various digital channels, ensuring alignment with client KPIs and driving measurable growth.
Marketing & Advertising
Responsibilities
Execute, manage, and optimize media buys across multiple performance channels (affiliate, native, CTV, influencer, lead aggregators, direct buys, etc.)
Own campaign setup including targeting, creative trafficking, budget pacing, and tracking implementation
Monitor performance daily and adjust bids, budgets, and creative variables to meet CPA and ROI goals
Run structured testing (A/B, multivariate, traffic source testing) to identify scalable opportunities
Analyze campaign data and report actionable insights to account and media leadership
Collaborate with Media Growth Managers and the Director on emerging platform testing and scale strategies
Manage publisher and vendor relationships, ensuring proper campaign pacing, performance, and troubleshooting
Track key client KPIs (CPA, conversion rate, ROAS, LTV) and deliver performance narratives and recommendations
Maintain compliance with brand, tracking, and vendor standards
Mentor junior media staff or coordinate with contractors as needed
Qualification
Required
4+ years of hands-on experience managing and optimizing performance-based digital campaigns
Comfortable in the details - setting up, troubleshooting, and scaling campaigns across multiple channels
Possess a strong analytical mindset, with experience in A/B testing and data-driven decision making
Be proficient with tracking and analytics tools (Google Analytics, Domo/Tableau/Looker, Impact, CJ, Rakuten, etc.)
Understand campaign-level P&L management and how to track profitability and ROI
Communicate clearly and confidently with internal teams, vendors, and clients
Thrive in a fast-paced environment with multiple competing priorities
Demonstrate curiosity, initiative, and a proactive approach to problem-solving
Benefits
Competitive pay
401(k) with 4% company match
Comprehensive medical, dental, and vision package
Monthly WFH and lifestyle reimbursement
Team events, happy hours, and volunteer opportunities
Fun, collaborative, and high-performance work environment
Company
Strand Marketing
Ranked as one of the fastest growing companies in the US on the prestigious #Inc5000 list, Strand is a lifecycle marketing agency specializing in: Increasing customer acquisition and growing revenue through partnership marketing efforts, and crafting highly effective retention strategies that optimize engagement and build brand loyalty.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Jocelyn (Hein) Uhls
Managing Partner
Company data provided by crunchbase